HUNTINGTON STATION, NY--(Marketwire - June 13, 2007) - Medivisor, Inc. (
PINKSHEETS:
MVSR)
today announced the extension of an existing contract with Cura
Pharmaceutical Co., Inc. Under the new three-year contract, Medivisor will
provide direct to physician marketing for Mucotrol™, used to treat
various forms of oral ulcerations such as mucositis and stomatitis. This
commission-based agreement with Cura allows for Medivisor to have the
"exclusive" marketing rights for Mucotrol™. Furthermore, Cura and
Medivisor are also in discussions for other innovative products which Cura
intends to market in the USA territory.
"Medivisor is delighted to extend our relationship with Cura Pharmaceutical
Co., Inc. With the exclusive rights to provide marketing to the healthcare
industry and leveraging the e-Challenge program for Mucotrol™, we look
forward to this mutually beneficial partnership. As a result, Medivisor
will now be able to execute our growth strategy and continue to provide the
Pharmaceutical Industry with targeted digital marketing," says Dino Luzzi,
Chief Executive Officer of Medivisor, Inc.
About Mucotrol™
Mucotrol™ is an oral gel wafer that received 510-K approval as a device
from the Food and Drug Administration in late November 2004, as a treatment
for mouth sores related to chemotherapy. Mucotrol™ has a mechanical
action indicated for the management and relief of pain by adhering to the
mucosal surface of the mouth and soothing oral lesions of various origins
including oral mucositis/stomatitis, which may be caused by chemotherapy or
radiotherapy, irritation due to oral surgery and traumatic ulcers caused by
braces or ill fitting dentures or diseases. Mucositis is a painful
inflammation of the mucosa of the mouth. The National Cancer Institute
estimates that approximately 300,000 cancer patients in the U.S. suffer
from mucositis associated with cancer treatments.
About Cura Pharmaceutical Co., Inc.
Cura Pharmaceutical Co., Inc. is a privately held new pharmaceutical
business that develops, distributes and sells innovative and generic
pharmaceuticals. Cura feels that as a smaller specialized pharmaceutical
company with an experienced executive team it can focus on disease states
and/or therapies that, for various reasons, that have not yet been
addressed. Cura will focus its corporate energy to provide products that
are "medically necessary" yet not available in the U.S.A., contain
ingredients that are difficult to develop or produce, are constantly in
short supply, and that are suitable for only a small patient population.
For more about Cura go to
http://www.curapharma.com/index.htm.
About Medivisor, Inc.
Medivisor, Inc., a rapidly growing developer of next-generation focus
driven marketing tools, was founded by Dino Luzzi, Chief Executive Officer,
and incorporated in 2002. The company is based in Huntington Station, New
York, and is dedicated to providing technologies that offer innovative and
competitive advantages to the pharmaceutical industry and beyond.
Medivisor, Inc. provides medical information to healthcare professionals,
through its Web sites, using interactive, informational, video, and graphic
presentations. It operates two Web sites, Statdose.com and Medivisor.com.
Statdose.com communicates new products, services, and other medically
relevant information and reaches its target audience of physicians/decision
makers, including providers of continuing medical education courses;
sponsors of medical conferences and seminars; and pharmaceutical companies,
using an online marketing format known as e-detailing. Medivisor.com
communicates with medical and pharmaceutical companies and now includes
full-service integrated marketing solutions for all business needs. For
more about Medivisor, Inc., go to
http://www.medivisor.com.
SAFE HARBOR: Certain statements contained in this release may be deemed
forward-looking statements, with respect to plans, projections, or future
performance of the Company, the occurrence of which involves certain risks
and uncertainties that could cause actual plans to differ materially from
these statements. These risks and uncertainties include but are not limited
to: market demand for the Company's tools, successful implementation of the
Company's tools, competitive factors, the ability to manage the Company's
growth, the ability to recruit and retrain additional software personnel,
and the ability to develop new business lines.
326 Walt Whitman Road
Huntington Station, New York 11746
Phone: 631-549-7100
Fax: 631-549-7119
Contact Information: Contact:
Dino Luzzi
CEO
Medivisor, Inc.
326 Walt Whitman Road
Huntington Station, N.Y. 11746
Tel: 631.549.7100