ATLANTA, GA and ORLANDO, FL--(Marketwire - June 20, 2007) - CABLE-TEC EXPO, June 19-22,
2007, Orlando Orange County Convention Center, Booth 865 --
Scientific Atlanta, a Cisco (
NASDAQ:
CSCO) company, today announced its
Universal Session and Resource Manager™ (USRM™) is available as a
software download and upgrade to existing Switched Digital Video (SDV)
servers. The USRM now has the ability to integrate modules such as
video-on-demand (VOD) and SDV, delivering a new level of performance and
features such as more efficient quadrature amplitude modulation (QAM)
sharing, policy-based bandwidth assignment across services, and improved
addressable advertising. The USRM will continue to be modular and will
support all standard interfaces.
As announced earlier this year, the USRM extends and distributes management
of the video and data network control plane all the way to the edge. It
allows applications to access the network and then delivers the requested
content to edge devices under its control. The USRM can be used as a
standalone system, or can be integrated with the Cisco Content Delivery
System (CDS) or Scientific Atlanta SDV servers.
"Over the last year, Scientific Atlanta has aggressively deployed its SDV
system in multiple customer sites, with 3.5 million committed homes passed
in total," said Greg Hardy, vice president of Business Development,
Transmission Network Systems, Scientific Atlanta. "With USRM, we have
really collaborated with our customers to take SDV to the next level.
Scientific Atlanta has gone beyond just SDV to now incorporate total edge
resource management offering an increased return on investment. Our open
IP-architecture enables cable operators to reclaim valuable bandwidth that
can be redeployed towards expansion of critical HD and on-demand services."
Scientific Atlanta's
open, end-to-end SDV solution encompasses the full set of
components necessary for SDV, including the Digital Network Control System
(DNCS), SDV server, Digital Content Manager (DCM), Netcrypt™ for bulk
encryption, Cisco edge, routing and switching products, edge QAMs and
set-tops.
Scientific Atlanta also features SDV service and support tools, addressing
integration complexities and taking operators from pre- to post-deployment
for an efficient system.
Scientific Atlanta SciCare SDV Service and Support
Scientific Atlanta's SciCare SDV Services and Support Tools benefit
operators at multiple, crucial SDV deployment points, from capacity
planning to detailed viewership to automatically detecting network issues.
-- SDV Readiness Service - Scientific Atlanta consultants use field-
proven tools to provide SDV network readiness support and analyze customer
viewership patterns to help determine switched digital candidates and the
associated budgetary elements.
-- Viewership Analysis - This enables the operator to capture important
viewership patterns prior to deployment. The data assists with decisions
regarding which channels to switch, the amount of bandwidth that can be
reclaimed and budget allocations.
-- Set-Top Monitoring and Status Application - This helps identify
chronic non-responders to the HFC element and provides a minute-by-minute
understanding of a site's entire set-top population, with automatic
detection and location of outages for reduced mean-time-to-repair.
-- SDV Capacity Planning and Viewership - After SDV deployment, these
applications now assist the operator in understanding capacity utilization
and viewership patterns to the service group. Easily configured thresholds
provide operators with early detection of capacity issues that can impact
customers and help plan for network expansions as switched channel usage
increases.
These technologies will be on display at the Cisco/Scientific Atlanta booth
865 at the SCTE Cable-Tec EXPO 2007 in Orlando, Fla., June 20-22 in the
West Hall at the Orange County Convention Center. To arrange an interview
or booth visit with Cisco and Scientific Atlanta executives contact Sara
Stutzenstein at
sara.stutzenstein@sciatl.com, or Kevin Petschow, Cisco,
408.527.4743,
kpetscho@cisco.com.
*Watch it! Tune in to a Video Podcast featuring a discussion on Switched
Digital Video with Scientific Atlantas Greg Hardy and Jeff Taylor.
Click
here.
About Cisco Systems
Cisco (
NASDAQ:
CSCO) is the worldwide leader in networking that transforms
how people connect, communicate and collaborate. Information about Cisco
can be found at
http://www.cisco.com. For ongoing news, please go to
http://newsroom.cisco.com.
About Scientific Atlanta
Scientific Atlanta, a Cisco company, is a leading supplier of
digital-content contribution and distribution systems, transmission
networks for broadband access to the home, digital interactive set-tops and
subscriber systems designed for video, high-speed Internet and
voice-over-IP (VoIP) networks, and worldwide customer service and support.
Scientific Atlanta, Inc. is a wholly owned subsidiary of Cisco Systems,
Inc. More information about Scientific Atlanta is available at
http://www.scientificatlanta.com.
For more information visit
http://www.scientificatlanta.com. Writers and
editors may access a variety of information on the company and its
products, as well as downloadable images, by selecting News Center from the
home page. Scientific Atlanta is a registered trademarks of Scientific
Atlanta, Inc. Cisco, Cisco Systems, and the Cisco Systems logo are
registered trademarks of Cisco Systems, Inc. and/or its affiliates in the
U.S. and certain other countries. All other trademarks mentioned in this
document are the property of their respective owners.
For direct RSS Feeds of all Cisco news, please visit "News@Cisco" at the
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Contact Information: Press Contact:
Sara Stutzenstein
Scientific Atlanta, A Cisco Company
770.236.2181
sara.stutzenstein@sciatl.com
Kevin Petschow
Cisco
408.527.4743
kpetscho@cisco.com
Investor Relations Contact:
Marisa Ross
Cisco
408.527.9830
mariross@cisco.com