FORT LAUDERDALE, Fla., June 20, 2007 (PRIME NEWSWIRE) -- Secured Financial Network, Inc. (OTCBB:SFNL) announced today that the Company's 'tie-in' branded online mall, gaming arcade and casino, The All In Mall (http://www.theallinmall.com), has generated revenues in its first two weeks since opening, long before the domestic theatrical major studio release of the highly anticipated upcoming motion picture drama, "All In", to which it is tied. In the first two weeks since the mall has been open for business, the e-commerce site generated $20,880 in total revenues with a 36% gross profit margin.
Secured Financial President and CEO, Jeff Schultz, commented, "We are upbeat about the results generated by the first two weeks of operation, particularly since the major marketing push tied to the theatrical release of the feature film 'All In' has not yet occurred. That has obviously not detracted from our ability to initiate viral and affinity marketing activities to begin the flow of traffic to the site. We believe that as we add additional products, services and addition of Game Arcade and Gaming Casino in the next several weeks, we will significantly increase traffic and revenues." He continued, "With the All In Mall site now being live we are receiving inquiries every day from potential affiliates that will drive additional traffic to the mall and increase revenue streams."
About Secured Financial Network
Secured Financial Network, Inc. is a Ft. Lauderdale, Florida-based Company engaged in a full-spectrum of e-commerce transactions through a proprietary 'bank-grade' electronic vault-based payment-processing system through its exclusive Envoii Deployment License Agreement. SFNL looks for business opportunities in which Company participation will create growth, add to profitability, and build shareholder value.
Forward-Looking Statements
This press release contains statements, which may constitute "forward-looking statements" within the meaning of the Securities Act of 1933 and the Securities Exchange Act of 1934, as amended by the Private Securities Litigation Reform Act of 1995. Those statements include statements regarding the intent, belief or current expectations of Secured Financial Network, Inc. and members of its management as well as the assumptions on which such statements are based. Prospective investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, and that actual results may differ materially from those contemplated by such forward-looking statements. The Company undertakes no obligation to update or revise forward-looking statements to reflect changed assumptions, the occurrence of unanticipated events or changes to future operating results.
INVESTOR INQUIRIES can be directed to the Company's website, http://www.sfnl.net.