The Walking Company Continues 'Island Expansion' With Three New Stores in Hawaii

HONOLULU, HI--(Marketwire - July 31, 2007) - The Walking Company, the largest retailer of comfort footwear in the world, has taken to the shores of the Pacific once again and is opening three more locations in Hawaii; two on Maui and one on Oahu. The Walking Company already has one location on each island.

Each location features the latest styles and designs from more than 40 premium comfort footwear brands such as ECCO, Mephisto and Dansko. The Walking Company also offers a wide selection of comfort footwear from hard-to-find quality brands from around the world such as Pikolinos and Beautifeel. The store offers a comprehensive selection for every walk of life, including dress shoes, sandals, clogs, boots and active.

The first new store on Maui recently opened at the Queen Ka'ahumanu Center located at 275 West Ka'ahumanu Avenue in Kahalui. The island's premier shopping and entertainment destination, the Queen Ka'ahumanu Center is the home of Maui's only department stores, Sears and Macy's. The mall also offers more than 100 shops and restaurants, from cool island-style boutiques to such national names as American Eagle Outfitters, Sharper Image, Foot Locker and Borders Express. Mall hours are Monday-Saturday, 9:30 a.m.-9:00 p.m. and Sunday, 10:00 a.m.-5:00 p.m.

The other store on Maui is set to open August 24 at Whalers Village at 2435 Kaanapali Parkway in Lahaina. Whalers Village Shopping Center is one of Maui's most popular places for shopping, dining, live entertainment and all-around good times by the sea. It is Maui's only premier beachfront shopping village, including the internationally renowned Whalers Village Museum, consisting of hundreds of artifacts and rare scrimshaw pieces. It's free to the public and it is experienced by nearly a quarter-million visitors each year, making it one of Maui's top attractions. Whalers Village is open 9:30 a.m.-10:00 p.m. daily.

The new store on Oahu is set to open on August 10 at the Royal Hawaiian Shopping Center located at 2201 Kalakaua Avenue in Honolulu. The Royal Hawaiian Shopping Center offers 293,000 square feet of pure shoppers' delight with its more than 100 shops and restaurants. There is everything from boutiques to sporting good stores, jewelry shops to craft stores and practically everything else conceivable, all in the very center of Waikiki. Mall hours are 10:00 a.m.-10:00 p.m. daily.

"Consumers across the country turn to The Walking Company for the right footwear for travel and vacation destinations," said Lee Cox, Senior Vice President of Retail at The Walking Company. "Having a strong presence on Maui and Oahu gives vacationers the chance to pick up a pair of comfort footwear for their Hawaiian getaway, and offers locals one of the widest selections on both islands."

All of the footwear sold by The Walking Company comes with the company's promise of authentic comfort, which guarantees every product sold is manufactured to provide a maximum level of comfort to the wearer all day long. All products are made with the highest quality materials and unsurpassed craftsmanship.

In addition to a wide selection of comfort footwear, The Walking Company offers a variety of comfort-related accessories. The new store will also feature the Lynco orthotic system and digital foot scanning technology. Customers who come into the store can have their feet scanned to identify their foot type and pressure points, and determine the appropriate Lynco orthotic for their feet. Orthotics, once used as a remedy for foot conditions, are now widely used by people wanting increased comfort and improved footwear performance.

The Walking Company, Inc. is the leading specialty retailer of high quality comfort shoes and accessories and is dedicated to bringing customers the best brands from around the world, featuring premium brands such as ECCO, Mephisto, Dansko, UGG and Merrell among many others. The Walking Company, a wholly owned subsidiary of Big Dog Holdings (NASDAQ: BDOG), sells its products through more than 150 stores in premium malls across the country as well as The Walking Company catalog and Web site. More information is available at www.thewalkingcompany.com.

Contact Information: Contact: Steve Honig The Honig Company, Inc. 818-986-4300