Net Insight, TeliaSonera International Carrier and Astrodesign to host world's first demo at IBC2007: Uncompressed ultra HD (4K) video feed over commercial European multiservice network


September 6, 2007
 
Amsterdam - Net Insight, TeliaSonera International Carrier and Astrodesign, team up at the IBC2007 show to demonstrate the benefits of a solution to broadcast uncompressed 4K video (6 Gbps streams) more than 1500 km over a switched optical network.
 
The demo network consists of Net Insight's high-capacity Nimbra switches in TeliaSonera's European media network and Astrodesign's super high-resolution 4K2K LCD displays. The video feed, corresponding to four uncompressed HD-SDI streams is transported over STM-64 links between Stockholm and Amsterdam, over 1500 km.
 
On site in Amsterdam, visitors will be able to experience the extraordinary picture quality of 4K video diplayed on super-high resolution displays. The video source is placed in Stockholm and the feed is transported over TeliaSonera's media network, using Nimbra 680 high capacity switches.
 
The video feed from Stockholm is multicasted and the demonstration can be viewed both at the Net Insight and Astrodesign booths. The demonstration is an example of that high-capacity networks already today, efficiently can broadcast uncompressed super-high quality video.
 
Ultra-high definition 4K technology is in its early development cycle, deployed in a limited way to e.g. digital cinema markets. However, 4K is going to assume greater importance and a more widespread commercial deployment very soon fueled by the extraordinary high-quality viewing experience.
 
4K is a quantum leap beyond current HDTV, and this demonstration at IBC2007 shows how to build efficient networks today, that can scale up and manage also new capacity demanding real-time video services such as 4K high-resolution video.
 
Net Insight's Nimbra platform is a complete range of multi-service transport equipment for broadcast networks. It transports audio and video at any rate from 2 Mbps compressed up to 1,5 Gbps uncompressed HDTV and even beyond as now demonstrated. It supports all broadcast transport interfaces, such as Ethernet, ASI, HD/SD SDI and AES/EBU. The Nimbra solution increases network bandwidth efficiency without sacrificing quality of service (QoS).
 
"Net Insight is fully committed to be the premier provider of high quality media transport networks," says Fredrik Trägårdh, CEO of Net Insight. "The combination of Net Insight's optical network transport technology and carrier-class Ethernet and multiservice functionality gives Net Insight's customers a solid platform for enhanced service offerings, with lower capital and operational expenditures."
 
TeliaSonera's media network is fully owned and operated by TeliaSonera International Carrier which means that every link and network element is monitored and managed from a central point. Each fiber connection is fully redundant and individual streams are monitored and managed continuously. The multilingual TeliaSonera International Carrier Customer Service Center operates around the clock to handle all service related issues.
 
"We will provide our services into the fast growing media network area. We are striving to provide complete solutions for our customers, enabling the best media experience possible, as we look to become the provider of choice to the media industry," said Jonathan Woods, Head of Media, TeliaSonera International Carrier.
 
Welcome to booth 3.339 and 11.649 at IBC2007 to experience a joint Net Insight, TeliaSonera and Astrodesign demonstration of the future.

 
For more information, please contact:
Fredrik Trägårdh, CEO of Net Insight AB, +46 8 685 04 00, fredrik.tragardh@netinsight.net
Jonathan Woods, Head of Media Services, TeliaSonera International Carrier, +44 (0) 7810 158 553
Tatsunobu Kanemura, Overseas Sales Manager, Business Unit 1, Astrodesign, Inc.
+81-3-5734-6301, kanemura@astrodesign.co.jp
 
About Net Insight
Net Insight delivers the world's most efficient and scaleable optical transport solution for Broadcast and Media, Digital Terrestrial TV, Mobile TV and IPTV/CATV networks.
Net Insight products truly deliver 100 percent Quality of Service with three times improvement in utilization of bandwidth for a converged transport infrastructure. Net Insight's Nimbra(TM) platform is the industry solution for video, voice and data, reducing operational costs by 50 percent and enhancing competitiveness in delivery of existing and new media services.
World class customers run mission critical video services over Net Insight products for more than 100 million people in more than 25 countries. Net Insight is quoted on the Stockholm Stock Exchange.
For more information, visit www.netinsight.net
 
About TeliaSonera International Carrier
TeliaSonera International Carrier is the leading European provider of quality, cross-border voice, IP and capacity services. We have a 20,000 km European network and 18,000 km fiber-based trans-American network. TeliaSonera International Carrier is a wholly owned subsidiary to the TeliaSonera Group.
Please visit our website www-teliasoneraic.com for more information.

About Astro
High speed digital signal processing technology serves as the core technology for Astrodesign's dedicated teams of engineers who are charged with providing services of a higher and higher quality.
Our cutting edge technology comes in many names and unique products such as world's first programmable video signal generator, waveform monitor, scan converter, 4K2K super high resolution LCD monitor and so on.
For more information, please visit www.astrodesign.co.jp

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