CERRITOS, Calif., Oct. 3, 2007 (PRIME NEWSWIRE) -- Caroline Cotten-Nakken, CEO of Mass Connections (MC)(r), is a pioneer of the consumer market and grocery retail industry. Her vision of navigating MC to become the most innovative consumer/shopper marketing company in the industry is no longer a dream -- it has become a reality.
Cotten-Nakken has been named one of Progressive Grocers' 2007 "Top Women in Grocery." The award recognizes 62 women, representing all major sectors of the grocery industry across the nation -- from retailers and wholesalers to product manufacturers and trade associations. The women were nominated by their industry peers, judged by editors of the publication and honorees were selected based on broad criteria, including primary areas of responsibility, major achievements and involvement in trade organizations. The award was officially presented at the Grocery Manufacturers Association/Food Products Association merchandising, sales and marketing conference on Oct.1 at The Broadmoor in Colorado Springs, CO.
"Being selected for this prestigious recognition is a once-in-a-lifetime opportunity," Caroline Cotten-Nakken says. "I am proud to stand alongside these phenomenal women from all across the nation."
Cotten-Nakken is a Champion of the Network of Executive Women and supports numerous philanthropies. MC and its sister companies are longtime supporters of City of Hope, Kids Peace, the Orangewood Children's Home, Starlight Children's Foundation, the Union Rescue Mission and the Los Angeles Department of Family Services. Cotten-Nakken is a recipient of the Entrepreneur of the Year Award from the National Association of Demonstration Companies (NADC) -- recognized for being a founder and the first president. She is active in the Food Marketing Institute, the Grocery Manufacturers/Food Products Association and the In-Store Marketing Institute.
Since its beginning 17 years ago, MC has grown from a regional staffing company to a full-service consumer/shopper marketing company, creating and delivering brand messages in-store, on-line and in life nationally, as well as Puerto Rico. MC has reinvented retail marketing from the design of in-store collateral to direct-to consumer contacts, conducting more than one million promotional and marketing events each year and more than $100 million in annual revenues. MC recruits over 100,000 consumer connectors who promote the brands on behalf of MC's clients. MC has entered into successful partnerships with respected companies like Kraft Foods(r), General Mills(r), Target(r), Diageo(r), Smart and Final(r) and Masterfoods(r).
About Mass Connections
Based in Cerritos, CA, Mass Connections' expertise and unparalleled capabilities drive their success in delivering effective and memorable marketing campaigns and events to its clients. As the nation's leader in consumer buzz and shopper marketing, MC is positioned to respond to the industry's need for efficient and accountable execution. MC is unmatched in their field for quality services, and noted for their ISO certification. They provide targeted, experienced event staff for each event that undergo monthly background checks with individual performance tracked by their proprietary MC Card. Innovative design creatives, sourcing, fulfillment/distribution and unrivaled technology allow MC to provide the fullest benefit for an improved shopper experience with increased sales. MC is the nation's complete solution for all of your company's retail marketing needs. For more information on Mass Connections, visit www.massconnections.com or call toll free at 1-800-275-6650.