- Date of transaction 26.10.2007


Directors Dealings		
		
Name of insider	
Ari Edwald
	
Relations with the issuer	
CEO	

Date of transaction	
26.10.2007
	
Buy or Sell	
Sala / Sale
	
Type of instrument	
Hlutabréf / Equities
	
Number of shares	
16.000.000
	
Price	
2.45 ISK
	
Primary insider's holdings after the transaction	
0
	
Primary insider's option holdings after the transaction	
23.800.000
	
Related parties holdings after the transaction	
30.027.321
	
Date of settlement	
	
Comments		
Ari Edwald is the CEO of 365 hf. He sells his shares to a company called
Hugskot ehf. where he is a dominant share holder with 53% ownership. Other
share holders are  Selsund ehf. with 30% shares and the CFO of 365 hf. with 17%
shares.