Mercent Joins Google Product Search Partner Program
More Than 40 Retail Brands Including 1-800-Flowers, Guess, and REI Currently Use Mercent to Make Products Discoverable Through Google Product Search
| Source: Mercent
SEATTLE, WA--(Marketwire - April 15, 2008) - Mercent™, a provider of online
marketing technology and services for retail merchants, today announced its
designation as a Google Product Search
Partner.
Google Product Search™ is a free and powerful way for merchants to
connect their products to the shoppers searching for them. Mercent's
designation as a Google Product Search Partner signifies that Mercent
exceeds rigorous quality standards for ensuring that retailers' product
information is accurate and complete for consumers using Google Product
Search.
"By combining Mercent's merchandising platform and tools with Google
Product Search, we're giving retailers a significant new channel to
efficiently drive online sales and brand awareness," says Todd Sherman, VP
of Business Development for Mercent.
Mercent's hosted performance marketing software, Mercent Retail™, helps
online retailers ensure their products are visible and competitive on
leading marketing channels, including shopping portals, transactional
marketplaces, and comparison shopping sites. Mercent gives retailers the
ability to manage key aspects of their online merchandising, including
automatically optimizing for profitability, inventory, and other business
goals, while reducing their internal IT burden. Mercent Retail may be
purchased as self-service software or as part of Mercent's full-service
performance marketing solution, Mercent
Performance™.
To learn more about Mercent's shopping feed management and data feed
marketing solutions, please call 206 832 3900 or email info@mercent.com.
About Mercent
Founded by veterans of Amazon.com, Mercent provides online marketing
technology and services to help retail merchants streamline their shopping feed
marketing and optimize performance across online channels. Mercent's
on-demand platform, Mercent Retail, increases revenue and gross margins by
promoting the right products with the right merchandising offers and
placement. Mercent Retail provides a single point of integration between
existing retail management systems and a network of more than 50 leading
online marketing channels. The
Mercent Network includes transactional marketplaces such as Amazon.com
and Buy.com, shopping portals such as Shopping.com and Shopzilla, and
affiliate marketing programs such as LinkShare and Performics -- making it
easy for merchants to automate, measure, and optimize online product
merchandising campaigns through these channels. Mercent customers include
1-800-Flowers, Benefit Cosmetics, REI, GUESS?, Bass Pro Shops, Redcats
Group, Celebrate Express, Levenger, and other leading retailers. Mercent is
an Amazon.com Certified System Integrator, Buy.com Gold Certified Partner,
and SHOP.COM Certified Data Feed Provider. The company is venture-funded
and based in Seattle, WA. For more information, visit www.mercent.com.
Google and Google Product Search are trademarks of Google Inc.