Contact Information: For more information contact: Chris Walker Connect Public Relations 480-366-6015 Debra Martin NKK Switches 480-991-0942
SCOTTSDALE, AZ--(Marketwire - April 23, 2008) - NKK Switches, the world's leading designer
and manufacturer of innovative electromechanical switching devices today
announced the availability of the new high resolution SmartSwitch and
SmartDisplay. These switches provide design engineers a unique programmable
human interface that simplifies how users interact with machines --
particularly in fast-paced environments such as broadcast equipment or
medical devices -- by using a changeable graphical interface.
The high resolution SmartSwitch and SmartDisplay are LCD programmable
pushbutton switches and displays with RGB LED backlighting that operates
commands supplied via the SPI communications protocol. Both devices feature
a programmable and changeable 64 x 32 pixel LCD module with 64 backlit
colors that displays graphics, alphanumeric characters or animated
sequences, including four lines of text with as many as ten characters per
line.
"With so many distractions facing operators of equipment in today's
fast-paced world, the use of graphical displays on programmable switches
helps workers do tasks more efficiently and safely," said Lou Molinari,
Vice President, Product Marketing at NKK Switches. "Design manufactures are
increasingly looking at new programmable switch technologies that interact
with the complete system or design, provide ease-of-use and simplify
multi-decision operations."
The High Resolution SmartSwitch and SmartDisplay incorporate bitmap display
functions with a variable brightness backlight that is variable in eight
steps from dark to bright. The integrated liquid crystal display provides a
wide viewing angle with high contrast and clarity. The SmartSwitch and
SmartDisplay have a FSTN positive black and white LCD mode, with a LED
backlight capable of generating 64 colors. Epoxy sealed straight PC
terminals prevent entry of solder flux and other contaminants. The
SmartSwitch is highly reliable and provides a long life of one million
actuations minimum. The wide viewing area of the switch is 15.0mm x 10.8mm
(horizontal x vertical), for the display is 13.9mm x 10.6mm (horizontal x
vertical).
NKK's high resolution LCD programmable switches and displays are suited for
a wide variety of applications requiring a graphical user interface or
real-time sequencing. The SmartSwitch product line simplifies and improves
complex multi-decisional operations in string-dependent switch systems.
Applications include audio-video broadcast workstations, industrial control
panels, medical equipment, and communications systems.
A leading designer and producer of electromechanical switches, NKK Switches
offers one of the industry's most extensive selections of illuminated,
process sealed, miniature, specialty and surface mount switches. The
company manufactures more than four million toggle, rocker, pushbutton,
slide, rotary, DIP rotary, keypad and keylock switches. All switches are
designed and manufactured to provide the quality and dependability that has
made NKK the benchmark for reliability for over half a century.
NKK continues to lead the industry in responding to the needs of the
marketplace with innovation, high reliability and a commitment to
excellence. The company provides environmentally safe products for its
valued customers, including the myriad of issues that are covered under the
RoHS directive. NKK maintains a complete network of qualified
representatives and distributors through the United States, Canada, Central
and South America, Europe and Asia.
Engineers who design the man-machine interface for their products rely on
the broad product line, specialized design expertise and customer support
of NKK Switches. For more information, contact NKK Switches, 7850 E.
Gelding Dr., Scottsdale, AZ 85260. Phone 480/991-0942. Fax 480/998-1435.
Visit the NKK Web site at www.nkkswitches.com.