Narus Drives Real-Time Traffic Intelligence

Service Providers Rely on Real-Time Traffic Intelligence to Manage and Protect Their Networks, Provide New Services and Generate More Revenue


MOUNTAIN VIEW, CA--(Marketwire - May 27, 2008) - Today's service providers face the challenge of keeping their networks healthy, while generating profits with new services. In addition, terrorists and criminals are utilizing IP services to communicate and coordinate, leading to government mandates for the lawful monitoring and intercept of these services. More than ever, service providers are turning to real-time traffic intelligence -- the ability to capture, correlate and analyze the IP traffic -- to provide the knowledge necessary to protect and manage their large, diverse and widely distributed networks.

Value-added services (like managed security services and VoIP) are the new revenue generators for most operators. In India alone, value-added services are expected to account for 20-30 percent of operators' total revenue in 2009. (1) And in China, the telecom value-added service market is forecasted to grow at a CAGR of 27 percent until 2012. (2)

Indeed, these value-added services generate more revenue for service providers. But, the services also become targets for sophisticated and innovative attacks (such as DDoS, worms and viruses). Additionally, unwanted traffic such as SPAM is increasingly robbing network capacity and frustrating service providers' customers around the world. When combined with government mandates, defense against these attacks is critical so that the service providers can continue to provide increased value to their customers. Add to this government mandates for monitoring and lawful interception and the expectation of "clean pipes," and it becomes clear that service providers have their work cut out for them.

Given this "perfect storm" of issues, service providers require tools that make managing and protecting complex networks possible. Historically, they have taken a siloed approach to network management, installing applications incrementally to address specific needs, each of them deployed to solve a specific problem. This approach led to a dispersion of information across many products that do not interact with each other, and required a large operational investment for network management. In an effort to meet the demands of managing complex networks, many service providers are taking a more holistic and cost-effective approach by using NarusInsight.

NarusInsight is the only real-time traffic intelligence system that leverages existing network infrastructure and provides a scalable solution for capturing, analyzing and correlating IP traffic within a single, flexible system. With its "total network view," NarusInsight ensures only clean traffic travels over a network. It helps to lower operational expenses with increased network efficiency -- a result from reduced malicious traffic. Finally, service providers can maximize uptime for value-added services and meet government compliance expectations -- all with a single system.

Companies around the world including AT&T, KT (Korea), KDDI (Japan), Telecom Egypt, Reliance (India), Saudi Telecom, US Cellular and Pakistan Telecom Authority, turn to Narus for the protection and management of their IP networks.

Narus: the leader in real-time traffic intelligence for the protection and management of large IP networks

(1) "Profiting From Value-Added Services," Telenity Newsletter

(2) "China Telecom Analysis," Research and Markets

Contact Information: CONTACTS: Narus, Inc. Lucia Mikasa +1-650-230-9311 BOCA Communications Kathleen Shanahan +1-415-570-1405