Verimatrix Broadens Addressable Markets for Software-Based Content Security Solutions at IBC2008

AMSTERDAM, THE NETHERLANDS--(Marketwire - September 3, 2008) - IBC2008 - Stand #4.B45 --

WHO:

Verimatrix enhances the value and security of pay-TV networks with advanced software-based technologies designed to address the content protection challenges of today, and those of tomorrow. The Verimatrix 3-Dimensional Content Security approach provides a framework to enhance operator competitiveness and the consumer experience in the new world of pay-TV.

WHAT:

Demonstrations:

Setting the Content Security Standard for Broadcast and Hybrid Networks

Verimatrix will unveil the capabilities of VCAS™ for DVB 2.0, which now incorporates software-based protection for traditional one-way broadcast networks where no direct return path is available. Support for Digital Video Broadcasting (DVB) services can be seamlessly offered with the same pay-TV head-end architecture securing IPTV and hybrid networks.

Verimatrix will demonstrate how the solution takes full advantage of current generation set-top box system-on-chip platforms to secure receiver devices with no direct return path to the head-end. Operators are able to support existing one-way subscribers while providing a clear upgrade path to capture higher ARPU subscribers who desire more interactive capabilities and video-on-demand (VOD) services.

Mobile TV Security in the Home and Beyond

VCAS™ for Mobile TV, announced June 2008, enables service operators to deliver cost-effective services that incorporate robust security and digital rights management (DRM) without requiring specialist security hardware. The standards-based solution secures video within home media distribution, streaming or downloaded applications and the emerging mobile broadcasting networks.

Layered Content Security with Forensic Watermarking

Verimatrix's award-winning VideoMark™ extends the pay-TV network security perimeter through user-specific, forensic watermarking technology by enabling pirated content to be tracked back to its last legal recipient. VideoMark strengthens the protection provided by VCAS across the so-called "analog hole" and provides a more trusted secure distribution platform, far better suited to deter piracy than competing digital or analog techniques.

WHERE:

IBC2008, RAI Convention Centre, Amsterdam, Stand #4.B45

Strength of Partner Ecosystem

Demonstrations of VCAS™ for IPTV and integrated ViewRight™ PC Player technology will be featured at the stands of several system integrator partners, including Motorola (Stand #1D31), Ericsson (Stand #1.D61a) and Nokia Siemens Networks (Stand #4.B51b).

WHEN: 12th -16th Sept. during exhibition hours

Presentations:

"The Transition to a New Television Experience." Steve Christian, VP of Marketing, will participate in several panels during this masterclass produced by the MPEG Industry Forum in co-operation with the Open IPTV Forum. As an Open IPTV Forum member, Christian will discuss how the players in the end-to-end IPTV value chain view standardization issues, and ways to solve them to ensure sales. Plus he will explore how the Open IPTV Forum specifications have been created and merged, and what this will imply for the players in the value chain.

WHEN: Thursday 11th Sept. at 2.00 p.m.

WHERE: Room A

"Practicalities of IPTV Deployment." Christian will also offer some practical considerations for companies embarking on an IPTV deployment. He will provide a content security perspective on how standardization is helping to deliver benefits across the IPTV value chain.

WHEN: Saturday 13th Sept. at 4:00 p.m.

WHERE: Room A

IBC Innovation Awards:

India's IOL Netcom has been short listed in the Content Delivery category with the IBC Innovation Awards for its deployment of Verimatrix's ViewRight PC player. The innovative ViewRight PC player has been recognized for creating a second screen option for IOL Netcom's subscribers, providing a cost-effective option to view the full range of VOD content and broadcast channels on a PC.

WHEN: IBC Innovation Awards Ceremony, Sunday 14th Sept. at 6:00 p.m.

WHERE: Onyx Lounge, RAI Convention Centre

About Verimatrix

Verimatrix sets the standard for software-based content security and revenue enhancement technologies in pay-TV networks, with a global customer base of service providers. The Verimatrix Video Content Authority System (VCAS™) offers a suite of next-generation technologies that has been independently audited and ranked as the global leader in IPTV content protection. The company's 3 Dimensional Content Security approach, built around VCAS, enables secure delivery of content to multiple devices across multiple networks using multiple layers of protection techniques. Maintaining close relationships with major studios, broadcasters, industry organizations and partner ecosystem helps address the challenges facing pay-TV networks of today, and those of tomorrow. For more information, please visit www.verimatrix.com.