Contact Information: Contact: Dino Luzzi CEO Medivisor, Inc. 326 Walt Whitman Road Huntington Station, N.Y. 11746 Tel: 631.549.7100 http://www.medivisor.com
Medivisor, Inc. to Market Energy Drink
| Source: Medivisor Inc.
HUNTINGTON STATION, NY--(Marketwire - September 10, 2008) - Medivisor, Inc. (PINKSHEETS : MVSR )
announced today that it intends to begin marketing its own targeted energy
drink initially throughout the European continent. Energy drinks are
non-alcoholic beverages which are intended to provide a quick burst of high
energy to the consumer. The energy drink market is one of the trendiest
and fastest growing segments within the overall beverage market. According
to Market Research Group, the energy drink category has grown by 440% since
2002 to a whopping $6.6 billion in 2007 and is expected to reach $9 billion
in 2011. This is going on while other beverage categories like soda are at
a stand still.
Medivisor's yet to be named product will be launched in Italy within the
shot category of the energy drink market. The shot category is
experiencing tremendous growth due to the fact that at only two ounces, you
get more energy and have less to drink than with the larger canned
competitors. Additionally, their small size and ability to be consumed
warm give energy shots an advantage over traditional energy drinks.
"We are very excited about the prospects of this new product in the dynamic
energy drink market," said Dino Luzzi, CEO of Medivisor, Inc. "Regular
energy drinks are full of sugar, caffeine and herbal stimulants. This new
product will be filled with vitamins and amino acids, zero sugar, zero net
carbs and only eight calories. Our product will be designed to give the
consumer several hours of even energy without any of the major ups and
downs associated with other energy drinks. We look to set this product
apart from the competition by including a formula blend with Acai.
Recently, the remarkable health benefits of Acai have been validated by
modern science. Because of its superior nutrient content and unparalleled
antioxidant levels, Acai is now widely regarded as one of the world's top
superfoods," added Luzzi.
About Medivisor, Inc.:
Medivisor, Inc. is a rapidly growing developer of next-generation focus
driven marketing tools. The company is dedicated to providing technologies
that offer innovative and competitive advantages to the bioscience and
pharmaceutical markets and beyond. From pre-product development through
product launch and commercialization, Medivisor offers worldwide experience
in delivering effective and successful integrated marketing and creative
communications campaigns for the mutual benefit of its clients.
www.medivisor.com
Safe Harbor
This press release contains forward-looking statements within the meaning
of the Private Securities Litigation Reform Act of 1995 (the "Act")
Additionally, words such as "seek," "intend," "believe," "plan,"
"estimate," "expect," "anticipate" and other similar expressions are
forward-looking statements within the meaning of the Act. Some or all of
the events or results anticipated by these forward-looking statements may
not occur. Factors that could cause or contribute to such differences
include the performance ability of the initial units in the field. Further
information on Medivisor risk factors is contained in its filings with the
Securities and Exchange Commission. Medivisor does not undertake any duty
nor does it intend to update the results of these forward-looking
statements.