DALLAS, Oct. 30, 2008 (GLOBE NEWSWIRE) -- Direct Pet Health Holdings, Inc. (Pink Sheets:DPHG) reported today that it has taken the first step in acquiring the manufacturing and domestic and international distribution rights for NapLap(TM) pet beds from Sarge & Company, Inc., of Lakewood, Colorado. Completion of the acquisition is expected next month.
For an undisclosed sum, Direct Pet Health has already purchased and completed the sale of the existing inventory of the product. Upon completion of the acquisition, the company will also obtain the web site, print ads and other marketing materials.
"Direct Pet Health expects NapLap to provide a significant revenue stream at both the wholesale and retail levels in the coming year," said Chairman & CEO Michael F. Scaccia. "It was featured on Good Morning America as one of the top 10 innovative pet products, and was a finalist on an episode of American Innovator."
The NapLap, which measures 18" by 24", is made of denim, and has the appearance of a stuffed pair of jeans, simulating the comfort and security of a pet owner's own lap. The therapeutic bed is washable, with a removable liner. Meant for cats and dogs, its pockets can contain products such as catnip or dog treats. Images of NapLap can be seen at http://www.naplap.biz.
About Direct Pet Health Group:
Direct Pet Health Holdings, Inc. is positioning itself to become a leader in its industry as the ultimate 'One-Stop-Shop' for pet health care. The company looks to provide its members with health information, pet insurance, and pet care products created for a target market driven by a strong demand for pet health care products and services -- all transacted over the Internet.
This press release includes forward-looking statements as contemplated under the Private Securities Litigation Reform Act of 1995 that involve risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements, including but not limited to, lack of funding for planned activities, difficulties in product development and launch, difficulties arising from management of growth, market place acceptance of certain products and other risks. Direct Pet Health is under no obligation and does not assume any obligation to revise or update any forward-looking statement in this press release in order to reflect events or circumstances that may arise in the future.