NEW YORK, Dec. 9, 2008 (GLOBE NEWSWIRE) -- Go Dutch with Big Travel Discounts. Amsterdam is welcoming travelers this fall and winter season with affordable deals, free attractions and cool shopping ideas. With the Euro currently on a continued slide against the dollar, these additional deals and discounts make for a great time to travel, especially during Holland's low season.
"Priceless Amsterdam," a special travel promotion created by The Netherlands Board of Tourism & Conventions and its partners, offers consumers great price breaks to Amsterdam from the United States in the low season. The website www.pricelessamsterdam.com offers package deals from $689.00 per person, including air and land arrangements. Flights on Business Class only airline OpenSkies, from New York to Amsterdam, start at $739 one way, based on round trip purchase (excl. government taxes and fees). The promotion runs from December 8, 2008 through February 2009.
Package Deals
Ease your mind and book a travel package deal, a great way to save money. Gate1 Travel packages start at $689 for an Amsterdam program only, including round-trip air, 4 nights' hotel and breakfast daily. Gate1 Travel also offers multi-destination packages for 7 Day, 8 Day, 9 Day and 10 Day vacation deals including Amsterdam, starting at $999 (8 Day Amsterdam & London).
Virgin Vacations offers Amsterdam Escape Packages from $909, including round trip air on available air carrier, 4 nights' hotel accommodations in Amsterdam, continental breakfast daily, hotel taxes and service charges, mandated fuel surcharges (excl. airport taxes and fees).
Now is the time to enjoy the special atmosphere of Amsterdam's historical center, its famous canals lined by 17th Century canal houses, its wonderful attractions, its famous museums, its countless surprising hidden attractions and its unique shopping. Amsterdam offers 5.500 shops, 141 galleries, 165 antique shops and 26 markets, an inspiring, cosmopolitan place with a distinctive appreciation for freshness and originality. When it comes to shopping, the choice is unlimited in Amsterdam.
The Iamsterdam Card, Amsterdam's discount city pass, provides for even greater deals, offering various discounts, free or reduced entrance to attractions and a free transportation pass. The I amsterdam Card is available at the Information Offices of Amsterdam Tourism & Convention Board and can be purchased on-line.
Information is just a click away at www.pricelessamsterdam.com.
"VALUE FOR MONEY" CAMPAIGN WITH EXPEDIA
In order to stimulate bookings during the global financial crisis, The Netherlands Board of Tourism & Conventions has teamed up with Expedia to launch a large-scale and ground-breaking online marketing campaign. The campaign will be rolled out in ten different markets including the UK, U.S. and European 'euro' countries. Other partners involved in this campaign are Amsterdam Tourism & Convention Board, Amsterdam Airport Schiphol and The Hague Marketing. The Netherlands Board of Tourism & Conventions and its strategic partners are investing more than EUR 1 million (approx. U.S. $1,294M) in an online marketing campaign to highlight that a visit to Holland will not only offer value for money but a great vacation as well. The campaign will run in the United States from January 2009 until early April 2009.
Said Jos Vranken, Managing Director of The Netherlands Board of Tourism & Conventions (NBTC): "Tourism, business meetings and conventions are also feeling the effects of the financial crisis. Moreover the majority of visitors to Holland come from the USA, the UK and Germany, where the crisis has an above average impact. The campaign focuses on attracting extra visitors in the short-term and to reposition the Holland brand in the medium to long-term."
To support the Value for Money campaign, the world's largest online travel company, Expedia, is launching a dedicated Holland micro-site in the ten participating markets, offering great reasons and suggestions to travel to Holland as well as amazing offers and discounts. An online advertising campaign consisting of Holland/Expedia co-branded advertisements will also run on both Expedia and key third party websites in order to drive consumer traffic to the Holland pages and to generate bookings.
About Expedia Media Solutions
Expedia Media Solutions is a team dedicated to building media partnerships across Expedia's leading travel sites. In 2007, the team worked with over 150 European clients ranging from tourism boards, hoteliers, airlines and car hire companies to mobile phone operators. The Expedia Media Solutions team is made up from experienced media and travel professionals in the U.S. and Europe. European locations include London, Paris, Munich and Rome, all working to build Europe's number one travel media platform.
About Expedia Inc.
Expedia, Inc. is the world's leading online travel company, empowering business and leisure travellers with the tools and information they need to easily research, plan, book, and experience travel. Expedia, Inc.'s companies operate internationally with sites throughout EMEA, including the United Kingdom, Germany, France, Italy, the Netherlands, Spain, Scandinavia, Canada, Australia and Japan, as well as China, through its investment in eLong(tm). Expedia, Inc.'s portfolio of brands include: Expedia.com(r), hotels.com(r), Hotwire(r), Expedia(r) Corporate Travel, TripAdvisor(tm) and Classic Vacations(r). For more information, visit http://www.expediainc.com.