BitArmor Is the First and Only Data Security Company to Offer a No-Breach Guarantee(TM)

Smart Tag Technology Provides the Broad Data Protection Companies Need to Safeguard Themselves From the Threat of a Security Breach -- Guaranteed


PITTSBURGH, PA--(Marketwire - January 15, 2009) - BitArmor™, the leader in data protection software that helps corporate executives secure sensitive data throughout their organizations, today announced the industry's first and only no-breach guarantee, to provide companies peace of mind as they work to protect themselves from costly security breaches. The BitArmor No-Breach Guarantee™ is available for its DataControl software solution which delivers a combination of full disk encryption for laptops and persistent file encryption using Smart Tag technology to continuously protect information -- not just devices -- everywhere the data travels.

"The BitArmor no-breach guarantee might sound gimmicky but after thinking it through, it's quite a bold statement about its confidence in its product," said Nick Selby, Vice President and Research Director, The 451 Group, a technology industry analyst company. "We expect that competitors will be forced to put their money where BitArmor's mouth is -- this has the potential to be a data security product guarantee standard."

According to the Identity Theft Resource Center of San Diego, data breaches were up nearly 50% in 2008 to nearly two breaches a day -- exposing the personal records of at least 35.7 million Americans. These data breaches are costing companies millions. In fact, over 80 percent of companies have had a breach in the past 12 months and each breach costs, on average, approximately $197 per breached record to address the damage. Among the biggest expense are the increasing government requirements for public security breach reporting. According to the National Conference for State Legislatures, 44 states, the District of Columbia, Puerto Rico and the Virgin Islands have now enacted stringent legislation requiring the notification of security breaches involving personal information.

"The increasing cost and piercing impact of data breaches has left companies wondering about what products they can turn to with confidence to protect themselves against information leakage and cybercrime," said Patrick McGregor Ph.D., CEO of BitArmor. "We want companies to know that they can trust BitArmor. In fact, we are so certain that our technology will safeguard valuable data, we will refund the purchase price of our product if BitArmor-protected data and BitArmor controls are breached. This confidence is our way of showing that we are there to stand side-by-side with our customers, 100 percent."

By using BitArmor's DataControl software with Smart Tag technology, companies continuously protect their information -- not just devices -- everywhere the data travels. In addition to providing full disk encryption for laptops, BitArmor uses its unique Smart Tags to enforce policies for persistent file encryption -- on laptops, desktops, file shares, USB devices, backup tapes and as email attachments -- so data always remains protected.

BitArmor is so confident in its technology to continually protect sensitive data, it is offering the industry's first and only guarantee against data breaches -- the BitArmor No-Breach Guarantee™. If a BitArmor-protected enterprise ever becomes the unfortunate victim of a data breach that circumvents BitArmor controls, the company will refund the purchase cost of its technology. The BitArmor No-Breach Guarantee is available now. For more information, please visit www.bitarmor.com/guarantee or call 412.682.2200.

About BitArmor

BitArmor offers breakthrough data protection software that protects data wherever it goes. Because it combines persistent file encryption with full disk encryption, BitArmor gives customers a single integrated solution for protecting data at all of its most vulnerable points, like on laptops, on USB drives, in e-mail attachments. Our software helps customers precisely control access to sensitive data so they can achieve regulatory compliance, reduce the liability of publicly disclosing data breaches, and protect valuable intellectual property that is shared inside and outside of their enterprise. Leaders in the Healthcare, Retail, Education, and Legal industries -- among others -- have chosen BitArmor's easy-to-manage, cost-effective data protection.

Contact Information: For More Information: Erin Jones E.S. Jones PR for BitArmor 704.664.2170