FOSTER CITY, CA--(Marketwire - February 17, 2009) -
Omni-ID, a leading innovator in passive ultra high frequency (UHF)
radio frequency identification (RFID) technology, today announces its
launch into Asia to further its position as a global leader in the RFID
industry. Following its recent $15 million* in additional venture funding
focused on strategic market expansion, Omni-ID will extend its innovation
of the RFID industry to the Asian market.
The Omni-ID expansion includes providing RFID offerings for Japan's
bandwidth frequencies, establishing formal sales operations in the region
and preparing strategic reseller partnerships throughout Asia to further
the success of RFID deployments around the world.
The adoption of RFID technology is rapidly emerging in the Asian market.
Analysts believe that this market offers an attractive growth opportunity
over the next three to five years. According to projections by Frost &
Sullivan, the Asia Pacific RFID tags market alone is estimated to reach
$462 million in 2009 and further grow to be a $2.6B market by 2014, with a
compound annual growth rate of 36.6% observed from 2007 to 2014. To take
immediate advantage of this expanding market, Omni-ID is aggressively
establishing its presence in Asia by leveraging its patented and
patent-pending RFID technology and market leadership in the IT asset
tracking solutions area. Omni-ID continues to respond to customer demands
with revolutionary solutions that drive business value and the Asian market
will benefit from Omni-ID's demonstrated commitment to innovation and
understanding of customer needs.
"While the Asia-Pacific market has been slower to adopt RFID technology, we
expect it to strengthen by 2010 and then grow annually onward," said
Richard Sebastian, research analyst of Automatic Identification - RFID,
APAC, for Frost & Sullivan. "This will be further boosted by growing
understanding on this technology's potential backed with the expected time
for signs of recovery from the current economic downturn where end-users
will be more optimistic to proceed with an RFID initiative."
Omni-ID offers a line of tags that provide near-perfect readability rates
on, off, or in the presence of metals and liquids. The Omni-ID product
line includes three standard passive UHF RFID tags with a range of read
distances and profiles, as well as a tethered attachment option, a service
bureau and a unique on site, on demand commissioning solution:
- Omni-ID Tags:
- Omni-ID
Prox™ is Omni-ID's smallest and most precise RFID tag, best
suited for high value IT asset management and other specialist
applications;
- Omni-ID
Flex™ offers a medium read range that effectively crosses over
to a wide range of applications including tracking laptops and PCs; and
- Omni-ID
Max™ offers the longest read range and is most commonly used
for tracking conveyances and outdoor assets.
- Omni-ID Tag Option: Omni-ID
OmniTether™ is an attachment solution utilizing a tether
approach for application onto small assets or where real estate is at a
premium.
- Omni-ID Service Bureau
offers end users and systems integrators with a one-stop shop for RFID
tags, label design and data programming.
- Omni-ID On Demand™
offers customers the unique ability to print and commission mount-on-metal
RFID tags on site to dramatically simplify RFID systems integration and is
first available for the Omni-ID Prox.
"Despite the tough economic climate, 2009 looks to be a very promising year
for Omni-ID, and our expansion into the Asia-Pacific market will play a
large role in continuing our momentum," said Tom Pavela, President and CEO
of Omni-ID. "In particular, Japanese companies have made a name for
themselves through their interest and ability to adopt new technologies for
improving their businesses and processes. By strategically partnering with
leading companies in Japan and across Asia, Omni-ID is taking a definitive
step toward our goal to be the world's leading supplier of high-performance
and reliable RFID tags -- proving that our technology can work on any
material, anywhere in the world."
*Please note, the funding was raised in the U.K. in the amount of £10M.
About Omni-ID
Omni-ID is one of the world's leading innovators of passive ultra high
frequency (UHF) radio frequency identification (RFID) technology. Through
its patent-pending revolutionary technology Omni-ID "cracked the code" to
overcome the problems traditionally associated with RFID, enabling a broad
range of new applications that improves accuracy and efficiency in asset
tracking, logistics and supply chain management. The company's family of
versatile RFID tags works reliably in the harshest environments --
including on and off metal and liquids -- and excel in real-world proving
grounds, demonstrating their value in today's most challenging business
applications. With major offices in Foster City, Calif. and in the UK,
Omni-ID's mission is to drive the widespread adoption of RFID technology as
the optimal tracking and identification solution. For more information,
visit
www.Omni-ID.com.
Contact Information: Contact:
Chris Iafolla
SHIFT Communications
(617) 779-1857