PSI Antonson AB, a wholly owned subsidiary of PSI Group ASA, has signed a frame agreement with yet another chain of service stores in Sweden. The framework agreement with Hemmakväll, the largest chain of video stores with most units and widest distribution in Sweden, comprises cash handling solutions from CashGuard and runs until 2011 with an option to extend for an additional year. The potential could be estimated at 100 CashGuard systems. - As the definite leading provider of secure cash handling solutions to Scandinavian service chains - with a very strong position in this segment - this agreement contributes to strengthening PSI's attractiveness further in a market where the demand for these kind of solutions are growing at an ever increasing rate. The demand for CashGuard's leading cash management solutions within grocery and retail trade has been large for a long time. Now we see an increasing demand from new customers within service trade - particularly in the most mature markets - such as Norway and Sweden, says Jørgen Waaler, CEO of PSI Group, and adds: - This agreement also shows that the sales and growth potential is large, also in rather mature markets. This is the first framework agreement with a Swedish chain of video stores, which confirms the interest for CashGuard in yet another new segment. At the same time we are experiencing good demand for CashGuard in several segments and markets - which confirms the potential - both locally and internationally. In addition to complete solutions for cash handling and CashManagement, PSI will also deliver support, service and training. The parties' intention and common aim is to install the cash management solution at most of the chain's 69 stores. Following successful pilot installations at selected stores, the first round of deliveries to the Swedish video chain is underway from PSI. The intention is that the chain's self-owned stores, which constitute approximately a third of all stores, will implement CashGuard before the summer this year. Besides this, and as part of the framework agreement, the independent retailers will place individual orders for CashGuard systems. With 1-3 cash points in each store the potential could be estimated at 100 CashGuard systems. - As Sweden's largest video chain with the aim of establishing a total of 150 stores throughout the next three years, it is important to focus on leading cash management solutions - both to ensure optimal cash management as well as increased security for our employees. The increased security is particularly important as we are open late at night and during weekends. For us the obvious choice is CashGuard and PSI, as we consider the solutions to be leading both in terms of technology and functionality, says Fredrik Johansson, Security Manager of Hemmakväll. In total the group - including PSI, CashGuard and SQS - represents the leading cash handling environment internationally, both in terms of developing technology and solutions as well as secure safekeeping and transportation of cash. With several hundreds highly skilled employees, this position will be further enhanced in the time to come - both in Scandinavian, Europe and internationally. For additional information please contact: Jørgen Waaler CEO of PSI Group ASA Phone +47 905 90 010 Facts about PSI Group PSI Group is the leading global provider of closed cash handling solutions, wherever money moves, and a leading local provider of comprehensive retail solutions in selected geographical markets. PSI Group, with 360 employees in Scandinavia and Europe, is head quartered in Oslo, Norway. The company is listed on the Oslo Stock Exchange and on the Nasdaq OMX in Stockholm. For more information, see www.psi.no.
New framework agreement awarded to CashGuard by the largest video chain in Sweden
| Source: PSI Group ASA