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Progress Partners Completes Third M&A Transaction in 2009
AMP Agency's Acquisition of Rock Coast Media Points to Busy Year for Boutique Finance(1) and M&A Advisory Firm
| Source: Progress Partners
CAMBRIDGE, MA--(Marketwire - August 4, 2009) - Progress Partners, a finance(1) and M&A
advisory firm, announced today that it has served as the exclusive
financial advisor for Rock Coast Media in its sale to Boston-based, AMP
Agency, a full-service digital and experiential marketing agency. Under the
terms of the agreement, Rock Coast Media, an interactive marketing agency
focusing on search engine marketing, search engine optimization and social
media strategy, joins AMP Agency. With the addition of Rock Coast Media,
AMP significantly enhances its comprehensive client offerings with
innovative digital marketing capabilities.
"Progress Partners helped drive an efficient, organized and effective
transaction process and they certainly lived up to their reputation," said
Gary Colen, CEO of AMP Agency. "The acquisition of Rock Coast Media's
search capabilities rounds out our agency's integrated social and display
advertising solutions, allowing marketers to optimize their online
investment. The web 2.0 environment is pushing marketers to rethink their
digital strategy and they should have the ability to partner with an agency
which provides comprehensive strategy and deployment services under one
budget, and optimize against it."
This acquisition marks the third merger and acquisition transaction for
Progress Partners in 2009. Last month, the firm announced that it served as
the exclusive financial advisor to Going, Inc. in its sale to AOL under the
counsel of Progress Partners' Senior Managing Director, Nick MacShane.
Going was a portfolio company of Highland Capital Partners and General
Catalyst. In January, a third Progress Partners client, CMWare, Inc., a
mobile media company funded by Updata Partners, was acquired by LiveCargo,
Inc.
Progress Partners also announced today that it has retained new office
space at the Cambridge Innovation Center in Cambridge, Massachusetts.
Progress Partners also maintains an office in New York City.
"Progress remains very active due to our nimble size, exclusive focus and
extensive network of contacts, which enable us to achieve great results for
our clients -- even in these challenging economic times," said Tae Suk
Chang, Vice President, Progress Partners, Inc.
The Progress Partners team facilitates these transactions as registered
representatives of Brill Securities, Inc. (www.brillsec.com).
About Progress Partners
Progress Partners is a Boston- and New York-based finance(1) and M&A
advisory firm, with a specific focus on new media and technology, that
works with owners and management of emerging growth companies to plan for,
build and realize business value.
(1) All investment banking activity is done through Brill Securities, Inc.,
member FINRA, MSRB, SIPC.