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Johnny Royal, CEO of Social Media and Viral Branding Agency Luthier Society, Inc. Selected to Speak at the PRSA's Social Media and Web 3.0 Forum
| Source: Luthier Society, Inc.
LOS ANGELES, CA--(Marketwire - September 10, 2009) - LSI -- Johnny Royal, CEO and Chairman of
social media and viral branding agency, Luthier Society, Inc., has been
selected as a keynote speaker for the PRSA's Social Media and Web 3.0 forum
on September 24th in Los Angeles. Royal will lead the "Emerging Social
Media Technologies and Platforms" discussion and will be presenting along
with Peter Shankman, founder of the HARO report.
According to the PRSA, the social media revolution has created a
highly-competitive environment in which the PR, interactive marketing, and
advertising communities must constantly vie for consumers' attention
through these
rapidly-changing platforms. As a result, social media must now be a
component of any strategic communications effort, which is why it's
essential that PR professionals remain at the forefront of this evolving
discipline. It's about putting the "public" back into public relations,
and keeping social media where it belongs -- in the hands of knowledgeable,
professional communicators.
Luthier Society, Inc. is a boutique social media and viral branding agency
based in Los Angeles that provides all aspects of online communications and
public relations to the music, film, fashion, lifestyle and technology
industries. They employ a boutique specialized staff and have worked with
clients ranging from Universal Records to Sony. Luthier Society, Inc. was
founded by Johnny Royal in 2007.
For more information on Luthier Society:
http://www.luthiersociety.com