Contact Information: Contact: Jessica Hasson Jessica@terpin.com 323-710-3556
Digital Family, USC Annenberg and E-Poll Partner to Research Managing Online Communities
| Source: Digital Family Inc.
LOS ANGELES, CA--(Marketwire - September 16, 2009) - Digital Family, in conjunction with the
USC's Annenberg Program on Online Communities at USC and E-Poll Market
Research, today announced the launch of a research study to uncover best
practices for managing online communities.
The "Managing Online Communities" survey can be taken online at
www.digitalfamilyinc.com and is open to professionals from across all
industries with responsibility for any aspect of building, maintaining and
marketing communities online.
E-Poll Market Research CEO Gerry Philpott and Karen Kovacs North, director
of USC's Annenberg Program on Online Communities, will discuss the goals of
the study during the upcoming Digital Family Summit '09, Wednesday,
September 23, 2009 at 5:00pm at the Wokcano Restaurant in Santa Monica.
As part of the Summit, Jason Calacanis will broadcast his acclaimed "This
Week In Start-Ups" (http://thisweekinstartups.com) live from the event to
thousands of technology professionals and will interview two major
executives in the "online community" sector: Peter Hirshberg, Co-founder
and Chairman, The Conversation Group, and Mike Jones, COO, MySpace.
The Digital Family Summit will bring together community builders and social
media thought leaders from a wide cross-section of technology, media,
marketing and business communities, including members of more than a dozen
professional associations and networking groups who have partnered with
Digital Family to make the event possible. The Summit will also feature an
expo comprised of sponsors involved in providing tools and services in the
evolving online communities sector.
About Digital Family
Digital Family is a social enterprise providing the connections and
services to accelerate and evolve the international technology industry by
providing resources, networking, news and information, education, events,
job boards and other valuable tools to build relationships that will drive
business.
The Digital Family mission is to connect and inspire technology industry
professionals and companies worldwide, enabling them to achieve their
individual business objectives and empowering them to make a positive
impact both locally and globally. For more information, please see the
Digital Family website (www.digitalfamilyinc.com).
About USC's Annenberg Program on Online Communities
The Annenberg Program on Online Communities (APOC) is a research enterprise
and a one-year master's degree program at USC's Annenberg School for
Communication. Our research and degree programs focus on online
communities, social media, and other means by which people gather in the
digital space. Online communities are changing our political, social, and
economic lives. APOC master's degree students learn how to become managers
and leaders of these digital communities and sharing sites, by studying the
theory and practices behind social networking, viral marketing, media
convergence, monetization, and many other fascinating topics. For more
information, please see the APOC website (www.annenbergonline.com) or email
Karen North (knorth@usc.edu).
E-Poll Market Research
E-Poll Market Research is a leading provider of custom research products
and services for entertainment and media companies. Products include the
E-Score® family of celebrity, character and brand evaluations and
FastTrack™ Television. Custom services include survey design, data
analysis and reporting using advanced industry specific methodologies. In
addition to traditional and online focus groups, E-Poll utilizes a deeply
profiled, proprietary research panel which offers the ability to access
highly targeted sample groups quickly and cost effectively. For more
information, please see the E-Poll website (www.epoll.com).