20th MARIMEKKO CONCEPT STORE OPENS IN JAPAN

Marimekko Corporation          PRESS RELEASE                                    
                               18 September 2009 at 11.30 a.m. 

20th MARIMEKKO CONCEPT STORE OPENS IN JAPAN                                     

Marimekko's distributor in Japan, Look Inc., today opens its 20th Marimekko     
concept store (200sqm). The new store, located in the Ginza district, is already
the fifth Marimekko concept store in Tokyo.                                     

During the January-June period of 2009, Japan became Marimekko's largest export 
market. Five new Marimekko concept stores have been opened in Japan this year.  
The building of the shop network, begun in 2006, supports Marimekko's           
internationalisation strategy where concept stores and shop-in-shops play a key 
role. There are now about 55 concept stores worldwide in addition to Marimekko's
own shops.                                                                      

The Marimekko concept stores sell exclusively Marimekko products and carry a    
comprehensive selection of merchandise from all the different product lines:    
clothing, interior decoration and bags.                                         

The address of the new Tokyo concept store is:                                  
3-3-16 Ginza, Chuo-ku, Tokyo, Japan                                             

MARIMEKKO CORPORATION                                                           
Group Communications                                                            

Piia Pakarinen                                                                  
Tel. +358 9 758 7293                                                            
Fax: +358 9 7276227                                                             
Email: piia.pakarinen@marimekko.fi                                              

Marimekko, established in 1951, is a leading Finnish textile and clothing design
company renowned for its original prints and colours. The company designs and   
manufactures high-quality clothing, interior decoration textiles, bags and other
accessories. Marimekko products are sold in over 40 countries. Products with    
Marimekko designs are also manufactured under licence in various countries. In  
2008, the company's net sales amounted to EUR 81.1 million. Exports and         
international operations accounted for 27.0% of the Group's net sales. The Group
employs about 410 people. The company's share is quoted on the NASDAQ OMX       
Helsinki Ltd. For further information, visit www.marimekko.com