Contact Information: For more information contact: Erin Greenman (314.704.1983) Samantha Fisher (314.727.5700, x101) Edie Clark, IAFC (703.896.4827)
Energizer and the International Association of Fire Chiefs Remind Families to Change Your Clock Change Your Battery(R) November 1
| Source: Energizer
ST. LOUIS, MO--(Marketwire - October 15, 2009) - In today's fast-paced world, we often forget
to stop and do the small things in life that matter most. On November 1,
Energizer (NYSE : ENR ) and the International Association of Fire Chiefs
(IAFC) are teaming up on the Change Your Clock Change Your Battery®
program to remind families of a simple task that could make the difference
in surviving a home fire. Having a working smoke alarm doubles a family's
chances of escaping, thus surviving a home fire*, but only if it works.
This campaign encourages families to take action in preventing accidental
deaths caused by home fires and carbon monoxide by changing the batteries
in smoke alarms and CO2 detectors.
Serving as a reminder for 22 years, the Change Your Clock Change Your
Battery program now incorporates more than 6,200 fire departments
nationwide to encourage families to use Daylight-Saving Time as a reminder
to change the batteries in their smoke alarms when changing their clocks
back to Standard Time.
"Unfortunately, changing the batteries in smoke alarms and carbon monoxide
detectors is not always top of mind for families," says Chief Jeffrey D.
Johnson, EFO, CFO, president of the International Association of Fire
Chiefs. "In fact, while 96 percent of American homes do have smoke alarms,
the sad truth is that 19 percent of these do not work due to worn out or
missing batteries. So, hundreds of fatalities occur every year from a
simple over-sight. The habit of changing batteries during Daylight-Saving
Time is an easy task that can be the difference between life and death."
Why this program is lifesaving:
The National Fire Protection Association reports that a home fire death
occurs somewhere in the nation approximately every three (3) hours. In
fact, home fires kill 540 children, 14 years old and under, each year.*
Having a working smoke alarm can provide those crucial extra seconds to
escape a burning home. Therefore, it is critical for families to adopt the
life-saving habit of the Change Your Clock Change Your Battery® program
to make sure they take this one simple step to help keep their families
safe.
About The International Association of Fire Chiefs:
The IAFC, www.iafc.org, represents the leadership of over 1.2 million
firefighters and emergency responders. IAFC members are the world's
leading experts in firefighting, emergency medical services, terrorism
response, hazardous materials spills, natural disasters, search and rescue,
and public safety legislation. Since 1873, the IAFC has provided a forum
for its members to exchange ideas and uncover the latest products and
services available to first responders. The organization champions fire
safety and prevention through efforts such as the Change Your Clock Change
Your Battery® program.
About Energizer Holdings, Inc.
Energizer Holdings, Inc. (NYSE : ENR ), www.energizer.com, headquartered in
St. Louis, Missouri, is one of the world's largest manufacturers of primary
batteries, battery-powered devices and flashlights. Energizer, a global
leader in the dynamic business of providing portable power geared toward
the new digital age, offers a full portfolio of products including the
Energizer® MAX® premium alkaline brand; Energizer® Ultimate Lithium;
Energizer® Advanced Lithium and Nickel Metal Hydride (NiMH) Rechargeable
batteries and chargers.
The Energizer product line also includes specialty batteries for hearing
aids, health and fitness devices, as well as for keyless remote entry
systems, watches and other uses. Through its flashlight and lighting
products unit, Energizer helps bring consumer insight and innovation to
these important household devices. Energizer continues its role as a
technology leader with Energizer® Energi To Go®, portable
battery-powered chargers for cell phones.
*Statistics provided by the National Fire Protection Association
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