Information on results for the third quarter 2009 and financing of the company

* TradeDoubler will report a lower than expected result for the
    third quarter 2009 as a result of lower revenue and non-recurring
    costs. On a preliminary basis net revenue for the quarter
    amounted to SEK 710.7 million (788.5) and gross profit amounted
    to SEK 143.4 million (180.8). On a preliminary basis, the
    operating loss, including a goodwill write down, amounted to SEK
    -185.9 million (48.0). Before non-recurring items, goodwill write
    down and exchange rate differences, the operating profit amounted
    on a preliminary basis to SEK 24.9 million (18.9).
  * As an effect of a weak development and a more conservative view
    of the future development, the goodwill value, relating to the
    2007 acquisition of the IMW Group in the UK, has been written
    down by SEK 152.4 million following an impairment test.
  * The Board of Directors has initiated a process to strengthen the
    internal guidelines and control of the operations and processes
    including financial reporting. The process is headed by the newly
    recruited CFO Mr Thord Norberg. As a result of this process costs
    for non-recurring items relating to adjustments regarding
    reconciliation differences between the Enterprise Resource
    Planning (ERP) system and the general ledger as well as other
    non-recurring items totalling SEK 24.6 million have been
    recorded. Non-recurring items also include provisions for
    unutilized office space in London amounting to SEK 30 million and
    bad debt of SEK 7 million.
  * To strengthen the financial position and enable continued growth
    efforts such as geographical expansion, the Board of Directors
    will within short propose a rights issue with preferential rights
    for existing shareholders amounting to around SEK 350 million.
    Three of the largest shareholders, Alecta, the Fourth Swedish
    National Pension Fund and AMF have each declared their intention
    to subscribe for at least their pro rata share, in total
    equivalent to just above 30 percent.

The reason for this information being released ahead of the results
for the period January - September 2009, due on November 3, 2009, is
that net revenue and operating profit is believed to differ from the
market expectations, even though TradeDoubler has not provided
forecasts. The Board of Directors has therefore decided to release
provisional results for the third quarter as shown below. The final
report for January - September 2009, which will be reviewed by the
Company's auditor, will be published on November 3 at 08:00 CET.
Today, Monday October 26, at 10:00 CET, a press- and analyst meeting
will be held at TradeDoubler's offices at Sveavägen 20, Stockholm.
For further information and invitation, please see below and on the
company's homepage.

The operating results for the seasonally weak third quarter 2009 were
to a certain extent negatively affected by lower gross profit of
about seven percent and positive exchange rate differences of SEK 3.3
million, but primarily by non-recurring items of SEK 61.6 million and
a goodwill write down of SEK 152.4 million.

Costs for non-recurring items relate to provisions for unutilized
office space in London of SEK 30 million and bad debt of SEK 7
million. The costs cover adjustments for reconciliation differences
between the Enterprise Resource Planning (ERP) system and the general
ledger as well as other items amounting to a total of SEK 24.6
million.

As an effect of a weak development and a more conservative view of
the future development, the goodwill value, relating to the 2007
acquisition of the IMW Group in the UK, has been written down by SEK
152.4 million following an impairment test.

Gross profit, excluding non-recurring items is around seven percent
lower than in the same quarter last year and has been affected by the
continuing economic recession, primarily in the UK. A number of
measures have been taken since the beginning of the year to reduce
the company's costs. Thus far, the cost base in the third quarter,
after adjustments for exchange rate differences and non-recurring
items, has been reduced by 27 percent compared to the fourth quarter
2008, and by 18 percent compared to the third quarter 2008. The
ongoing efforts to reduce costs will continue.

"Despite a weak third quarter, TradeDoubler's market position remains
very strong. We are the market leader within performance-based
digital marketing in all European markets except Germany. We have
around 1,700 customers, the 25 largest of which account for around 30
percent of our revenue. With our broad market offering and with the
planned equity injection we are well positioned to pursue further
expansion," says Örjan Frid, President and CEO.
Internal guidelines and control

The Board of Directors has initiated a process to strengthen the
internal guidelines and control of the operations and processes
including financial reporting. The process is headed by the new CFO
Mr Thord Norberg, hired in August 2009, who reports the progress to
the Audit Committee on a regular basis.

The Board of Directors has given the Company's external auditor,
Ernst & Young, appointed at the Annual General Meeting 2009, the
assignment to review the report for the period January - September
2009.

Financial position

As the business has developed below expectations in combination with
a tight debt amortisation schedule, the financial position has become
increasingly constrained during the autumn. During September 2009,
external debt financing has been increased by a bridge loan of SEK 30
million conditional upon that the company's long-term financing be
resolved by no later than 31 January 2010.

The Board of Directors will within short propose a rights issue with
preferential rights for existing shareholders amounting to around SEK
350 million. Three of the largest shareholders, Alecta, the Fourth
Swedish National Pension Fund and AMF have each declared their
intention to subscribe for at least their pro rata share, in total
equivalent to just above 30 percent. The ambition is that the rights
issue will be completed before the end of January 2010. SEB Enskilda
has been appointed as financial advisor and Hannes Snellman as legal
advisor in relation to the on the planned rights issue.

The Company has earlier communicated the following regarding the
financial position: In the 2008 Annual Report it is stated that
"TradeDoubler intends to amortize its external loans during 2009. The
Group's cash flow will primarily be utilized for this purpose to
minimize interest expense." In the first quarter report 2009 it is
stated that "During the period, available credit facilities with
banks were reduced by SEK 80.0 million to SEK 207.5 million, while at
the same time, the company raised a subordinated loan in an amount of
SEK 50.0 million. The subordinated loan extends for three years and
ensures that the Group has access to the necessary funding for the
foreseeable future."
For further information contact:
Örjan Frid, President and CEO, tel.+46-8-405 08 00,
orjan.frid@tradedoubler.com
Thord Norberg, CFO, tel.+46-8-405 08 27,
thord.norberg@tradedoubler.com

About TradeDoubler
TradeDoubler is an international digital marketing company offering a
range of performance-based marketing solutions. TradeDoubler's
products and services provide companies with the tools and expertise
to drive results online whether they are looking to generate sales,
leads or traffic or drive brand awareness. Headquartered in
Stockholm, Sweden, the company boasts a unique global reach spanning
19 countries in Europe and Japan. With a breadth of expertise across
multiple industry sectors and a network of more than 128,000 website
publishers, TradeDoubler helps deliver results for over 1,700
advertisers around the world. TradeDoubler supplies 32 billion
impressions, reaches 149 million unique visitors and generates 10
million leads every month and provides access to more than 76 per
cent of the European online audience. Advertisers include Apple
Store, Dell, Telia Sonera and Kelkoo. Please visit
www.tradedoubler.com for further information.

Invitation to press and analyst press meeting at 10:00 CET on October
26

Due to the provisional results for the period January - September
2009 are being released ahead of scheduled date, TradeDoubler's
(publ) will hold a press- and analyst meeting today at 10:00 CET  at
TradeDoubler's office 7th floor at Sveavägen 20, Stockholm.

President and CEO Örjan Frid and CFO Thord Norberg will give their
comments and answer questions.

The presentation will be held in English.

To participate through telephone, please call the following numbers:

SWE + 46 (0)8 5051 3794
UK +44 (0)20 7806 1967