Email Marketing Firm Delivra Taps Clarus Communications to Lead PR Efforts

CHICAGO, IL and INDIANAPOLIS, IN--(Marketwire - November 3, 2009) - Clarus Communications (http://www.teamclarus.com), a business-to-business (B2B) public relations agency comprised of 100 percent senior level counselors, has been tapped to lead Delivra's PR efforts to increase brand awareness and to support the company's growth plans. Indianapolis-based Delivra (http://www.delivra.com) is one of the original email marketing software and services providers.

"Clarus is one of the most experienced PR firms in the email marketing space, having represented email service providers for almost as long as Delivra has been in business," said Carissa Newton, marketing manager at Delivra. "They know our market inside and out, and I am confident that they will contribute significantly to Delivra's success going forward."

Delivra offers permission-based email marketing software and personalized services at an attractive price. Delivra's clients include Del Monte, American Legion, National Geographic, Butler University, US Rowing, Harris Connect and Samsung.

"Delivra is unique because while some ESPs talk about the one-to-one holy grail, Delivra lives it everyday with the personal, first-name relationships it has with each customer," said Mara Conklin, president of Clarus Communications. "We are anxious to implement an aggressive communications program that will help build the Delivra brand and drive growth."

About Clarus Communications

Clarus Communications is an independent business-to-business (B2B) public relations agency comprised of 100 percent senior level counselors focused on delivering results that support a company's marketing goals. With offices in Chicago, Philadelphia and Bentonville, Ark., Clarus services a wide range of businesses across the country, ranging from high-growth start-ups to established multi-national companies. The agency's practice areas include media and analyst relations, corporate and product messaging, strategic planning, materials development, speaker training, tradeshow optimization, internal communication and crisis/issues management. For more information, please visit http://www.teamclarus.com or call +1 (847) 816-9411.

Contact Information: For information contact: Clarus Communications Mara Conklin 847.816.9411 mconklin@teamclarus.com Linda Muskin 847.432.7300 lmuskin@teamclarus.com