Quick holiday hits: 1. 51.4% of holiday shoppers are staying on budget; 10.7% admit to overspending. 2. 53.8% will not attend religious services this holiday. 30.5% regularly attend religious services throughout the year and 15.7% attend during the holidays. 3. 65% say we shouldn't pull the plug on Christmas lights in an effort to be more green, 20.5% disagree. 4. Mariah Carey beats out Britney Spears for best version of "All I Want for Christmas" (27.7% v. 4.4%). However, "neither" gets the most votes at 67.8%.For full complete report: http://americanpulse.bigresearch.com. About American Pulse™ The American Pulse™ Survey is collected online by BIGresearch every month exclusively utilizing Survey Sampling International's (SSI) U.S. panel covering topics such as politics, pop culture and the economy. Over 5,000 respondents participate, providing greater insights into how Americans really feel about issues they currently face. http://www.bigresearch.com About Survey Sampling International (SSI) Survey Sampling International is the premier global provider of sampling solutions for survey research. SSI offers access to more than 6 million consumer and business-to-business research respondents in 54 countries via Internet, telephone, and mobile. Additional client services include custom profiling, survey programming and hosting, data processing, sampling consulting, and survey optimization. SSI serves more than 1,800 marketing research clients, including nearly three-quarters of the top researchers worldwide. Founded in 1977, SSI has an international staff of 400 people representing 50 countries and 36 languages. The company is based in Shelton, CT with 14 additional offices worldwide. http://www.surveysampling.com
Contact Information: Contacts: BIGresearch Chrissy Wissinger 614.846.0146 SSI Gloria Mellinger 203.567.7236