Contact Information: Contact: Optizmo Technologies, LLC Marketing & Media: Jessica Burnham (512) 687-6272
OPTIZMO Launches Powerful Affiliate Network System for Suppression List Management
| Source: Optizmo Technologies, LLC
AUSTIN, TX--(Marketwire - January 12, 2010) - Optizmo Technologies announces the official
launch of their email
Affiliate Network System, OPTIZMO NETWORK. This innovative application
remarkably enhances Network, Publisher, and Advertiser relationships
through advanced suppression list
management, campaign distribution features, and lightning fast email
list cleansing technology.
How Fast? Although they suspect the platform will change the expectations
of the marketplace over time, their most popular feature is SPEED. They
found that the bottlenecks in the industry were predominantly due to email list cleansing which could take
many hours rather than minutes and seconds. In an enormous jump in
efficiency, compared to existing systems, OPTIZMO can cleanse a million
emails against a million emails in less than 20 seconds.
When asked why OPTIZMO is pushing to set new standards, CTO and Lead
Developer, Grant Fern said:
"Email Marketing is a performance based industry, yet industry leaders are
apathetic in developing significant value-added features to their systems.
Although list management is only a small facet of the email marketing
industry, it unfortunately is also a catalyst for bottlenecks in
efficiency, compliance and profitability; thus our motivation to lead the
way in developing new solutions. I believe our platform solves problems
that the industry didn't realize could be fixed."
Change is Good -- OPTIZMO's new campaign distribution feature allows
Affiliate Networks and Advertisers to distribute email creative to all
Publishers within the same interface, in which Publishers access
suppression files prior to sending out offers.
Attempting to transform the status quo within the email suppression list
management industry wasn't something they set out to do. But it turns
out that their development-driven model is playing a pivotal role in
shining light on some of the industry's short-comings. Across the board
from robust Affiliate Networks to forward-thinking Advertisers to high
volume Publishers, all are looking to OPTIZMO's new platform to streamline
their workloads.
About Optizmo -- Optizmo Technologies, LLC is a web-based application,
providing Advertisers and Affiliate Networks a cutting edge online solution
for managing email suppression lists and email marketing campaigns.
Optizmo's focus is not only on email efficiency, CAN-SPAM email compliance,
and consumer data security, but maybe even more pertinent; usability, cost
savings, and the future of web 2.0. within the broader email marketing
industry. www.optizmo.net