MIAMI, May 19, 2010 (GLOBE NEWSWIRE) -- Dolphin Digital Media, Inc. (OTCBB:DPDM) (www.globenewswire.com/newsroom/ctr%3Fd=173288%26amp;l=1%26amp;u=http%253A%252F%252Fwww.dolphindigitalmedia.com" target="_top" rel="nofollow">http://www.dolphindigitalmedia.com), a creator of secure social networking websites for children utilizing groundbreaking fingerprint identification technology, is pleased to announce the expansion of its revolutionary group functionality within Dolphin Surf, its proprietary social network. Now, groups within Dolphin Surf can "link" to one another, and charge either monthly or annual membership fees.
"Earlier this year we announced the addition of groups to Dolphin Surf," states Bill O'Dowd, CEO of Dolphin Digital Media. "Now, we are able to offer those same groups the ability to raise money for their organization by charging a membership fee upon admission into the group. Each group will be in control of their own pricing, either on a monthly or annual basis, which gives them complete freedom to respond to their own fundraising needs, and to monetize their content on their own digital platform."
Groups currently have the ability to upload content such as videos and photos to their group page, send out messages to their whole group, write on an individual member's "wall," create a calendar, schedule events, and much more. Of course, the group sites have the full instant messaging capability that is a revolutionary aspect of Dolphin Surf, thereby allowing the children to chat live with each other while viewing the group's site. For the first time, a children's organization can safely create their own environment with full online interactivity occurring by their children.
"In addition, we are excited to announce the ability of groups to 'link' with one another," continues Mr. O'Dowd. "Now, any group administrator will have the opportunity to request affiliation with other groups within Dolphin Surf. If accepted, the group members will receive an invitation to join the new group. For example, a child joining his Little League team group site may be invited to join a fantasy baseball league site selected by his group administrator. Or, a parent purchasing admission for her child into a fan club site for a popular athlete may be invited to join the fan club of the professional team that the athlete plays for."
Links between groups can be either single-direction or dual-direction. Single-direction groups simply means that only the members from one group are automatically invited to join the other group, but not the other way around (i.e., members of a particular local Girl Scout Troop are invited to join the group site for the Girl Scouts in that particular state, but not every girl scout in the state is invited to join the group site for that particular local Girl Scout Troop). Dual-direction groups simply means that the members from each group are automatically invited to join the other group (e.g., upon entering into the fan club for the leading actress of a popular television show, a member is automatically invited to the fan club for the leading actor of the same television show, and vice versa).
"Such 'links' or affiliations with other groups will allow groups' administrators to drive membership for their own groups, while enriching the online experience for their members," continues Mr. O'Dowd. "Furthermore, group administrators can now extend their fundraising efforts online, through group membership fees in the trusted environment of Dolphin Surf. These dual features of affiliation and monetization create a unique and compelling opportunity for any children's organization or content owner."
ABOUT DOLPHIN DIGITAL MEDIA, INC.
Dolphin Digital Media, Inc. is dedicated to the cause of online safety for children. By creating and managing child-friendly social networking websites utilizing state-of the-art fingerprint identification technology, Dolphin Digital Media has taken an industry-leading position with respect to internet safety, as well as digital entertainment. Please visit www.globenewswire.com/newsroom/ctr%3Fd=172571%26amp;l=8%26amp;u=http%253A%252F%252Fwww.dolphindigitalmedia.com" target="_top" rel="nofollow">http://www.dolphindigitalmedia.com, for more information.
SAFE HARBOR STATEMENT
This press release may include forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, including statements related to anticipated revenues, expenses, earnings, operating cash flows, the outlook for markets and the demand for products. Forward-looking statements are not guarantees of future performance and are inherently subject to uncertainties and other factors which could cause actual results to differ materially from the forward-looking statements. Such statements are based upon, among other things, assumptions made by, and information currently available to, management, including management's own knowledge and assessment of the Company's industry and competition. The Company refers interested persons to its most recent Annual Report on Form 10-KSB and its other SEC filings for a description of additional uncertainties and factors, which may affect forward-looking statements. The Company assumes no duty to update its forward-looking statements.