PHILADELPHIA, PA--(Marketwire - May 28, 2010) - Travis Laborde, Lead Developer at DMi Partners, a full-service interactive performance marketing agency, was a featured speaker at the Central Maryland Association of .NET Professionals' CMAP Code Camp Spring 2010 conference on May 8. The title of his session was "Building a Simple Service Bus with MSMQ," which introduced the concept of "messaging" as a means of integrating the various applications in an enterprise.
"This session was about creating a software eco-system that allows various applications to integrate and communicate in a highly scalable and efficient manner," said Laborde. "By introducing concepts and giving example code showing how to turn those concepts into working software, my goal was to provide practical advice for the local developer community."
Laborde noted that DMi Partners is using the messaging concept to integrate all of its applications. "First, we are leveraging this technology to create unified marketing campaigns for our clients, and to unify the software which makes our campaigns run, allowing us to integrate campaigns better than ever," he said. "Second, we can handle much higher volume of data collection across all of our applications by distributing the load across a number of data centers."
Laborde presents frequently at the Philadelphia Code Camp as well as the New Jersey user group. He also runs the PhillyNJ.NET programming user group, and is on the board of the main Philadelphia user group, phillydotnet.
About DMi Partners
DMi Partners is a full-service interactive marketing agency that connects clients with their target customer demographic through services such as search engine marketing, media planning, customer acquisition and retention, and relationship management programs.
Founded in 2003 with offices in Philadelphia, PA, Boca Raton, FL and San Francisco, CA, DMi Partners delivers dramatic results for clients across a wide range of industries including education, retail, telecom, and financial services. Through a diverse knowledge base and commitment to service, DMi Partners creates innovative, cost effective and results-driven solutions for each client's individual needs.
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