Delisting of LBI International AB shares on NASDAQ OMX Stockholm and NYSE Euronext Amsterdam with last trading day on 26 July 2010


This press release is not for release, publication or distribution, directly or
                           indirectly, in or into the
             United States, Australia, Canada, Hong Kong or Japan.

     This announcement is not a prospectus and is not an offer to sell or a
 solicitation of any offer to buy any securities in the United States or in any
                               other jurisdiction



   Delisting of LBI International AB shares on NASDAQ OMX Stockholm and NYSE
            Euronext Amsterdam with last trading day on 26 July 2010

   Listing of merged entity LBi International N.V. expected to commence on 5
                     August 2010 on NYSE Euronext Amsterdam
        Rights Offering to follow new listing on NYSE Euronext Amsterdam

19 July  2010 - LBI International  AB (LBi), the  largest European marketing and
technology agency, announces that it will be delisted from  NASDAQ OMX Stockholm
and  NYSE Euronext with last trading  day on 26 July 2010 following the required
permission  by the  Swedish Companies  Registration Office  (the "SCRO") for the
merger  with Obtineo  Netherlands Holdings  N.V. (Obtineo),  as announced on 25
February  2010.  The SCRO is  expected to register  the merger, in which Obtineo
will  acquire all assets and  assume all liabilities of  LBi, on 2 August 2010.
Upon  registration of the  merger and as  earlier announced, the shareholders of
LBi  as of 30 July 2010 will  receive 1 (one) new share  in Obtineo for every 1
(one)  share held in LBi. Distribution of  the new shares in Obtineo is expected
to take place on 3 August 2010.

Obtineo,  to be renamed LBi International N.V., is expected to be listed on NYSE
Euronext Amsterdam as from 5 August 2010. As a consequence, shares in LBi cannot
be traded in the period from 27 July up to and including 4 August 2010.

Following  the listing  of the  LBi International  N.V. shares  on NYSE Euronext
Amsterdam,  a guaranteed  rights issue  of approximately  EUR 10 million will be
launched.  The rights issue will be carried  out with pre-emptive rights for LBi
shareholders.

The  prospectus in connection with the admission  to listing and trading on NYSE
Euronext  Amsterdam and in  connection with the  rights issue is  expected to be
published  on or around 23 July 2010. Details regarding the rights issue will be
announced shortly via a separate press release.

Background on LBi International N.V.
On 25 February 2010, LBi announced the merger with Obtineo to create Europe's
largest marketing and technology agency with a total staff of more than 1,600
professionals across 15 countries and 33 offices. Obtineo is a combination of
Bigmouthmedia, the largest search engine marketing specialist in Europe and EUR
40 million of new capital, underwritten by institutional investors Janivo, Cyrte
and The Carlyle Group, committed towards global expansion of the combined
entity. The merged entity, which will trade under the trading symbol LBI, will
be a Dutch N.V..  The total number of ordinary shares outstanding at the first
day of trading will amount to 131,156,606.

Luke  Taylor,  CEO  of  LBi  said:  "The  first  day of trading on NYSE Euronext
Amsterdam  will  mark  the  launch  of  the  much larger, more robust and better
integrated  LBi. The   merger with  Bigmouthmedia now  adds best in class global
 search  engine  marketing  capabilities  to  LBi's  unique platform  of digital
services   and further strengthens   our position as  Europe's largest marketing
and technology agency with a global reach, focused on building believable Brands
for  Blue chip clients. With the € 50 million in cash from the private placement
and  the rights  issue, we  are well  positioned to  play a  leading role in the
consolidation within the industry and become a global leader".

Fred  Mulder, Chairman of the LBi  Supervisory Board commented: "Within the long
history of LBi, the single listing on NYSE Euronext Amsterdam marks a new period
for  the company, following a  period of transition in  which new management has
taken  over  and  operations  were  integrated  and streamlined into a One Brand
company. The company is clearly entering the next phase into becoming the global
leader  in  its  field,  and  with  the  clear  commitment  of  new shareholders
Carlyle,  Cyrte and Janivo, I am very confident of the exciting future for LBi "

Details  regarding the  delisting on  Nasdaq OMX  Stockholm and the listing NYSE
Euronext Amsterdam

As  a  result  of  the  permission  to  execute the merger plan with Obtineo and
following the final registration of the merger by the SCRO, LBi will be delisted
from  NASDAQ OMX Stockholm and NYSE Euronext  Amsterdam with last trading day on
26 July  2010. The shareholders of  LBi as of  30 July 2010 (the record date for
the  merger)  will  receive  1 (one)  new  share  in  Obtineo, to be renamed LBi
International  N.V. for every 1 (one) share held in LBi. Distribution of the new
shares in LBi International N.V. is expected to take place on 3 August 2010.

LBi  International N.V. is expected  to be listed on  NYSE Euronext Amsterdam as
from 5 August 2010. There will be no listing of LBi International N.V. shares in
Sweden.

The new shares in LBi International N.V. will initially be settled via Euroclear
Sweden  AB. In order to  trade the new shares  in LBi International N.V. on NYSE
Euronext  Amsterdam, the  shares must  first be  converted into  shares that are
subject   to   settlement   with  Euroclear  Nederland.  For  nominee-registered
shareholders  in LBi, the nominee may  execute such conversion automatically and
without  any  further  actions  to  be  taken  by the shareholders. Contact your
nominee/account  operator if you have any  questions regarding the conversion of
shares into the system operated by Euroclear Nederland.

In  respect of directly-registered shareholders with  the VPC system operated by
Euroclear  Sweden AB,  the new  Obtineo shares  will be  credited to the same VP
account  where the LBi shares are held on 30 July 2010, i.e. the record date for
the  merger. To be able to  trade in the new shares  it is required that the new
shares  are transferred to a deposit account  with a bank or stockbroker that is
offering trading on NYSE Euronext Amsterdam. The reason for this is that trading
on  NYSE Euronext Amsterdam  is settled through  Euroclear Nederland and not via
Euroclear  Sweden (formerly VPC). Shareholders holding  their LBi shares on a VP
account  and who  wish to  be able  to trade  in the  new LBi International N.V.
shares  on NYSE Euronext Amsterdam are recommended to transfer the LBi shares to
a  deposit account with a  bank or stockbroker no  later than on 30 July 2010 in
order  to be able  to trade in  LBi International N.V.  shares as from the first
trading   day   on   5 August   2010. If   after   the   first   trading  day  a
directly-registered   shareholder   wants  to  be  able  to  trade  in  the  LBi
International  N.V. shares on NYSE Euronext  Amsterdam, the shares must first be
converted  into shares eligible for settlement through Euroclear Nederland. Such
conversion  is subject to a fixed fee that is charged by the bank or stockbroker
opening the deposit account on behalf of the shareholder. The amount of such fee
is depending on which bank or stockbroker the shareholder has appointed.

Indicative Timetable


26 July 2010              LBI International AB ceases trading on NASDAQ OMX and
NYSE Euronext Amsterdam

27 July - 4 August 2010     No trading in LBi shares

29 July 2010               Effective Date of the merger between LBi and Obtineo,
Obtineo renamed LBi International N.V.

3 August 2010             Distribution of LBi International N.V. shares

5 August, 2010            Listing of LBi International N.V. shares on NYSE
Euronext Amsterdam

( )
(1)The terms of the rights issue will be announced on or around the date of
publication of the prospectus


Enquiries



+------------------------+--------+--------------------+----------------------+
|LBi                     |Chairman|Fred Mulder         |+31 20 460 2986       |
|                        |CEO     |Luke Taylor         |+44 (0) 20 70 63 64 65|
+------------------------+--------+--------------------+----------------------+
|Citigate First Financial|        |Jacqueline Lenterman|+31 (0) 20 575 40 22  |
+------------------------+--------+--------------------+----------------------+




Notes to Editors
The information contained in this press release is such that LBi is obligated to
publish in accordance with the  Securities Markets Act and the Financial
Instruments Trading Act. The information was submitted for publication on 19
July 2010 at 17:10 CET.

IMPORTANT NOTICE
The LBi shares have not been and will not be registered under the U.S.
Securities Act of 1933, as amended (the "Securities Act") or under any of the
relevant securities laws of any state or other jurisdiction of the United
States. Neither the U.S. Securities and Exchange Commission nor any U.S. state
securities commission has approved of the LBi shares or determined if this
document is accurate or complete. Any representation to the contrary is a
criminal offence in the United States. The LBi shares will be offered to holders
resident in the United States only pursuant to an exemption from the
registration requirements of the Securities Act. The LBi shares may not be
offered or sold in the United States except pursuant to an exemption from the
Securities Act or in a transaction not subject to the
registration requirements of the Securities Act.

This  merger is  made for  the securities  of a  foreign company.  The merger is
subject  to disclosure requirements of a foreign country that are different from
those  of the United  States. Financial statements  included in the document, if
any, have been prepared in accordance with foreign accounting standards that may
not be comparable to the financial statements of United States companies.

It  may be difficult for you  to enforce your rights and  any claim you may have
arising  under the  federal securities  laws, since  the issuer  is located in a
foreign  country, and some or all of its officers and directors may be residents
of  a foreign  country. You  may not  be able  to sue  a foreign  company or its
officers  or directors in a foreign court  for violations of the U.S. securities
laws.  It may  be difficult  to compel  a foreign  company and its affiliates to
subject themselves to a U.S. court's judgment.





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