Quash Products PLC / Key word(s): Miscellaneous 13.10.2010 12:32 --------------------------------------------------------------------------- Quash Products plc announces the sampling of its 100% natural Hand Sanitiser in a number of private maternity hospitals throughout London. The Quash Hand Sanitiser is one of a select few, premium maternity and baby personal care products distributed in maternity 'goody-bags' to promote an exclusive night nanny and maternity nurse service. Over the next six months the Quash Hand Sanitiser will be provided for women in private maternity hospitals and also distributed to midwives, obstetricians and private consultants throughout private hospitals in London, as well as all night nannies and maternity nurses within the service. Lucy Cousens, Marketing Director of Quash said : 'This sampling channel is a highly efficient way of getting Quash into the hands of our target consumer, affluent mums of young children. We know that mums use Hand Sanitisers frequently, 14% use them daily, 55% more than once a month according to recent Bounty Research, and therefore have a high propensity to try the natural Quash product and to repurchase.' 'We see this initiative as a great opportunity to raise awareness of Quash amongst healthcare professionals, empowering them to recommend Quash 100% Natural Hand Sanitiser to the increasing number of mums who want to keep their family's hands hygienically clean safely, without the use of alcohol or chemicals'. ** END OF NEWS RELEASE ** About Quash Products plc http://www.quashproducts.com Quash is an independent, exchange listed company (ticker: QPS Frankfurt, Xetra) operating in the 100% natural segment of the personal care market. The Group distributes through a number of major high-street retailers in the UK and is taking steps to further expand the international reach of its natural product range in Europe, Middle East, Asia and North America. Quash is a unique formulation of 100% natural ingredients lab-proven to kill the toughest of germs and viruses without the need for soap or water. In addition to killing 99.9% of harmful germs, the pleasant smelling Quash formulation moisturises and regenerates skin. This news release may contain certain forward-looking statements, expectations, intentions, strategies and beliefs regarding the future. All statements contained herein are based upon information available to the management of Quash Products plc as of the date hereof, and actual results may vary based upon future events, both within and without the control of the management, including risks and uncertainties that could cause actual results to differ materially. Management does not take any responsibility to update the contents of this News Release in case new aspects arise or new conditions change the facts available. Registered office: Quash Products plc, 15a Ives Street, London, UK Stock Exchanges: Frankfurt, Xetra ISIN: GB00B5MHQL62; German Code: QPS; WKN: A0Q7NA 13.10.2010 12:32 Dissemination of a Corporate News, transmitted by DGAP - a company of EquityStory AG. The issuer is solely responsible for the content of this announcement. DGAP's Distribution Services include Regulatory Announcements, Financial/Corporate News and Press Releases. Media archive at www.dgap-medientreff.de and www.dgap.de ---------------------------------------------------------------------------
DGAP-News: Quash Products PLC : Sampling of Quash Hand Sanitiser in Private Hospitals
| Source: EQS Group AG