MINNEAPOLIS, Oct. 14, 2010 (GLOBE NEWSWIRE) -- Wireless Ronin Technologies, Inc. (Nasdaq:RNIN), a Minneapolis-based digital signage provider, announced today that their award-winning digital signage solution has been selected by Mooyah Burgers & Fries.
"Our product appeals to a broad customer base and providing an equally appealing experience to everyone was very important to us," explains Alan Hixon, president of Texas-based Mooyah Burger. "We spent a lot of time investing in our unique in-store experience and we needed a reliable and proven digital signage partner to share our vision and communicate our message."
Mooyah, a rapidly growing fast casual establishment, was ranked #1 in the FastCasual.com 2009 Top 100 Movers and Shakers. In everything that Mooyah does, they search for what they call the "wow factor." Mooyah selected Wireless Ronin because it understood the restaurant's unique and creative atmosphere while offering a highly scalable and reliable solution. Mooyah plans to implement Wireless Ronin RoninCast® promotional board systems in all of Mooyah's other restaurants due to the success of the three systems now in place.
Wireless Ronin will provide Mooyah with hardware, RoninCast software, 24/7/365 support through its Network Operations Center (NOC) and content development. Wireless Ronin's content engineering team will work closely with the Mooyah marketing team to create content that best fits the unique in-store Mooyah experience and environment. Mooyah will manage the network from its corporate headquarters to frequently update the promotional boards with fresh content to feature key messages about Mooyah and the Mooyah brand.
"The Mooyah implementation represents everything that digital signage is designed to accomplish," says Scott Koller, president and COO of Wireless Ronin. "Capitalizing on the eye-appealing customer experience that digital signage offers is a perfect fit for a fast-growing organization like Mooyah. The RoninCast digital signage system increases Mooyah's differentiation in the very competitive fast casual space and provides a highly scalable system as Mooyah continues to grow."
About Mooyah Burgers & Fries
Mooyah Burgers & Fries, whose motto "Just Burgers, Just Fries, Just Better", is a fast casual burger concept offering a simplistic menu with made-to-order hamburgers of 100% fresh American beef, (never frozen, no additives, fillers or preservatives), served on fresh baked buns, french fries hand-cut daily (cooked in transfat free oil), and 100% pure ice cream shakes. Mooyah Burgers & Fries has twelve restaurants in the Dallas-Fort Worth area and three in Houston. For more information please visit please visit: www.mooyah.com
About Wireless Ronin Technologies, Inc.
Wireless Ronin Technologies (www.wirelessronin.com) has developed RoninCast® software as a complete solution designed to address the evolving digital signage marketplace. RoninCast software enables clients to manage digital signage networks from one central location and provides turnkey solutions in the digital signage marketplace. The RoninCast software suite facilitates customized distribution with network management, playlist creation and scheduling, and database integration. Wireless Ronin offers an array of services to support RoninCast software including consulting, creative development, project management, installation, and training. The company's common stock trades on the NASDAQ Global Market under the symbol "RNIN".
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