NEW YORK, NY--(Marketwire - February 1, 2011) - An unprecedented level of link management capabilities is now available from Searchmetrics (www.searchmetrics.com), the world leader in search analytics software, with the debut of the Link Manager tool. This newest link module in the Searchmetrics Suite represents the most advanced link management tool currently on the market with unique features including the most frequently refreshed automatic link status updates, up to 500,000 manageable links and a robust financial and contact management tracking system.
A large part of SEO is getting websites to link to one's own site. As one of the main ranking methodologies of leading search engines is to determine how many other relevant sites link to the original site, link management is a key component of a business' SEO strategy. Most backlink management has been handled manually, with a person responsible for maintaining lists of the links in Excel and updating link status by visiting the Web pages to ensure that the links are still active. For large websites and portals that operate in many markets, this task can prove to be extremely laborious and costly to a company.
"To date, the majority of SEO backlink management has been monitored using a combination of spreadsheets, manual notes and Web browsing," said Dr. Horst Joepen, CEO, Searchmetrics. "The new Searchmetrics Link Manager eliminates the need to manually track all the backlinks by providing an integrated online tool that enables them to control, manage, and evaluate all source and target URLs."
The Searchmetrics Link Manager handles every aspect of the link management process: from automatic status updates every 48 hours and in-depth data filtering, to managing contacts and exchanges. By using this tool, enterprises are able to reallocate SEO resources, enabling them to focus on other areas that increase their competitive edge.
Key features include:
- Add & manage up to 500,000 links
- Automatic link status and validity updates -- every 48 hours
- Automatic import of new links found with the backlink analysis function
- ROI management of your link structures
- Evaluate link strength with ranking information
- Import links that you have identified in our back link analysis tool and assign them to a specific project
- Link exchange management
- Contact manager: See the number of links you have across all domains associated to a specific contact
- Organize your links in up to 7 different link types
- Set attributes to any link, such as: link placement, content link, etc.
Availability
The Searchmetrics Link Manager is available now as part of the Searchmetrics Suite. For more information or for a demo, please contact: 646.290.5268 or visit our website at: www.searchmetrics.com.
About Searchmetrics
Searchmetrics delivers the most comprehensive, integrated suite of search analytics available to help companies move their web content into the top positions of all leading search engines. With one of the world's largest keyword databases enabled by a globally distributed cloud-based infrastructure that constantly refreshes the keyword data, Searchmetrics replaces conventional single-purpose tools and manual processes with an integrated cockpit of sophisticated search analytics views. The results are unprecedented competitive insights and actionable recommendations for targeting SEO investments with predictable ROI.
Headquartered in Berlin, the company's wholly owned US subsidiary, Searchmetrics, Inc., delivers real web intelligence to a growing North American customer base from offices in New York. You can follow Searchmetrics on Twitter @Searchmetrics or on Facebook at www.facebook.com/Searchmetrics. For more information, please visit: www.searchmetrics.com or call 646-290-5268.
Contact Information:
U.S. Media Contact:
Marina Greenwood
Activa PR
415.776.5350