Betsson strikes a deal with Chinese state owned company
Betsson has established a business relationship with a local company in
China which has set up a joint venture in the sports lottery related
industry together with a Chinese state owned company.
China has the largest internet population in the world and is expected
to issue internet lottery reseller licenses in the future.
“It is an important part of our strategy to be present through our
B2B-unit in the world's major markets” says Pontus Lindwall, CEO of
Betsson AB. “Betsson has invested in Asia for more than three years
since we believe that the Asian markets have a great potential in the
long term. I believe that this JV will provide a solid platform for us
in China and I am very excited over this opportunity”.
Betsson cannot today estimate when the cooperation within the joint
venture will start generating revenues.
For further information, contact:
Pontus Lindwall, CEO and President, telephone +46 (0)8 506 403 10 or
+46 (0)708 27 51 55, pontus@betsson.com (pontus@betsson.com)
