SAN FRANCISCO, CA--(Marketwire - Apr 19, 2011) - Unisys Corporation (
In recent years Unisys has repositioned its portfolio of IT solutions and services to help organizations address major disruptive technology trends that are reshaping the IT marketplace. LEWIS will work with Unisys' corporate PR team to build visibility for the company's thought leaders, portfolio, innovations and successes in helping its commercial and government clients capitalize on trends around cloud computing, cybersecurity, social and mobile computing, smart computing and IT appliance offerings.
To accomplish this, LEWIS will implement creative, measureable and integrated PR campaigns across both traditional and new media channels in the United States, including the Federal government market.
"Unisys has a long history of bringing practical innovations to help organizations tackle extremely complex IT problems, and that track record of client service and applied innovation continues today," said Jim Kerr, vice president of global public relations and regional communications at Unisys. "We want to make sure the world knows the kind of work we're doing, and in LEWIS we believe we've found an ideal partner that reflects our hands-on approach and focus on service excellence."
"The LEWIS team is thrilled to be working with Unisys," said Rich Young, vice president, LEWIS Boston. "Unisys is well positioned to deliver solutions around all of today's disruptive trends in the IT industry. Coupled with LEWIS' track record in executing successful media relations and digital campaigns on behalf of major brands, it will be an exciting and creative collaboration."
LEWIS was selected following a competitive pitch for the public relations program. Details of the budget are not being disclosed. The campaign commenced in March 2011.
About Unisys
Unisys is a worldwide information technology company. We provide a portfolio of IT services, software, and technology that solves critical problems for clients. We specialize in helping clients secure their operations, increase the efficiency and utilization of their data centers, enhance support to their end users and constituents, and modernize their enterprise applications. To provide these services and solutions, we bring together offerings and capabilities in outsourcing services, systems integration and consulting services, infrastructure services, maintenance services, and high-end server technology. With approximately 23,000 employees, Unisys serves commercial organizations and government agencies throughout the world. For more information, visit www.unisys.com.
About LEWIS PR
LEWIS PR is a global communications agency. In addition to traditional media and analyst relations, LEWIS specializes in social media, digital marketing and creative services. It works with organizations to implement integrated communications programs on an international scale. LEWIS works with leading and emerging brands across multiple sectors, including automotive, consumer, government, healthcare, insurance, legal, non-profit, travel, technology and telecom. LEWIS has more than 25 wholly-owned offices across the US, EMEA and Asia Pacific, with regional headquarters in London, San Francisco and Singapore.
Contact Information:
Contact:
Lauren Sherman
Lauren.sherman@lewispr.com
+1 415-992-4417