Digital Media Pioneer Patrick Seaman Assumes Chief Operating Officer Role at Cinsay, Inc.

LOS ANGELES, CA--(Marketwire - Apr 25, 2011) - Technology and new media pioneer Patrick Seaman has been elevated to Chief Operating Officer for Cinsay, Inc., it was announced today by Matthew D. Papish, President and CEO, Cinsay, Inc. Seaman joined Cinsay as Chief Information Officer in February, and his expanded role now includes oversight of all operations at the eCommerce technology company. Since his arrival, Seaman has brought a number of technology executives onboard, including Chief Technology Officer Rick Spitz and Vice President, Engineering Sergey L. Sundukovskiy as part of the company's major technology staffing initiative. Further key staff additions are expected within the coming weeks, as Cinsay completes major funding with Pepperwood Partners, with whom an agreement for up to $40 million in financing is in place.

"In a very short time, Patrick has further expanded the potential for our core eCommerce platform to include businesses of every size in nearly every industry sector," said Papish in making the announcement. "His experience with various technologies including streaming and now cloud-based, is informing applications for our platform and proprietary video player that will drive our business to new heights."

"I am really excited about what I have discovered here at Cinsay, and I know that with this team, including our founder Christian Briggs, we now have world class players in the emerging technology game," Seaman remarked. "Bringing Rick and Sergey onboard heads up our tech team with visionary leadership that allows me to focus on identifying and developing new applications for our technology properties."

In the past few months, Cinsay has announced agreements to drive product sales for numerous brands, including Chevron/Texaco, Caesars Entertainment Group's World Series of Poker "WSOP," "The American Outdoorsman" and Chicken Soup For the Soul brands, as well as for Health Strips, featuring spokesman Tommy Lasorda. The company also has announced the formation of a dedicated health/beauty/skin/personal care subsidiary called CinsaYtions, which already has numerous celebrity contracts in place, including those with Montel WIlliams, "The View's" Elizabeth Hasselbeck, and Supermodel and TV host Kim Alexis.

Patrick Seaman is one of New Media's most respected pioneers, with more than 25 years' experience in online/digital media, entertainment and technology. At the forefront of his career has been his drive to not only manage and develop products, but to connect them with their audience and the marketplace. He helped transform the Internet media revolution as Employee #1 and Director of Technology at AudioNet/broadcast.com. There he built and managed what effectively became the first Content Delivery Network, and also produced and broadcast the first live webcasts from inside China. He negotiated the BBC's first master Internet contract, and led European integration plans with Yahoo!. Seaman launched Yahoo! Japan and served on that company's Board of Directors.

Prior to Yahoo!, he served as Director of Technology at Broadcast.com, where he logged many of the Internet's "firsts" for the company, including First Radio Station, First Audiobook, First Internet Jukebox and First Police Scanner Station. Under his leadership, Yahoo! produced what were at the time the largest-ever webcasts of events such as the Super Bowl and Victoria's Secret Runway Shows, as well as 400+ radio stations and TV/Cable networks, and more than 16,000 live events.

In 2008, Seaman helped launch whichboxmedia.com, the first fully integrated cloud-based online content publishing platform that combines next generation content creation and management, online publishing, social network, and social media technology. WhichBox Media is a winner of the 2010 "OnMedia 100" Award for the Top 100Most Disruptive Companies in Online Media. He will continue his role at WhichBox as CTO, COO and New Media Vanguard. Seaman is a consultant to numerous media and technology companies as well.

More About Cinsay, Inc. Cinsay, Inc. delivers groundbreaking media and e-commerce experiences through its next-generation video, advertising, and eCommerce enterprise platform. Leveraging the latest internet and mobile technology, Cinsay provides a cost-effective and uniquely portable way for brands, retailers, and content owners to target their customers across the web, social, and mobile channels. The Cinsay platform leverages the strong impact video content has on a consumer's decision to purchase and then Cinsay's proprietary eCommerce software brings the store to the consumer and successfully turns a viewer into a shopper and a shopper into a buyer.

Based in Austin, Texas, with offices in Dallas and Los Angeles, Cinsay is a privately-held company.