Spring Has Finally Sprung: Let Our New MOSCOT Styles Get You in the Spirit -- the MOSCOT Spirit (Collection) That Is

NEW YORK, NY--(Marketwire - May 19, 2011) - Say adios to Old Man Winter with three vibrant new styles from the MOSCOT Spirit Collection that will have flowers blooming and birds singing. MOSCOT, a global lifestyle brand known worldwide for its iconic eyewear, introduces The AVERY, CHARLA, and TAYLOR, the newest additions to The MOSCOT Spirit Collection.

The AVERY - A classic, rounded silhouette, The AVERY is for the super smart professor who happens to be hot enough that he distracts from his own lecture. Made from acetate, The AVERY features a five barrel hinge, saddle bridge, two dot rivets on the temple, and an oversized temple tip. Available in Grey and Tortoise. Price = $225.00

The CHARLA - This delicate cat eye frame is for the woman who's equally comfortable scouring the flea market for vintage couture as she is scouring the skies for Cassiopeia. Made from acetate, The CHARLA features a five barrel hinge, two dot rivets on the temples, and a saddle bridge. Available in Grey and Tortoise. Price = $225.00

The TAYLOR - This classic full-vu shaped frame is perfect for taking in the scenery whether you're downtown, uptown, cross-town or all around town. Sleek, light and narrow, The TAYLOR is made from acetate and features a keyhole bridge, slim temples, and five barrel hinge.
Available in Grey or Amber. Price = $225.00

Additionally, The EMILE, a chunky yet tailored style, is now available in Black Crystal and Tortoise. The sleek, sophisticated, and hardware free, LYNNIE, is now available in Black Crystal and Tortoise, and The HENRY, based on The LEMTOSH but with a slimmed down look, is available in Matte Black with new, all acetate temples.

For more information on new and existing styles, and for a complete list of shops selling MOSCOT eyewear, please visit moscot.com.

MEDIA CONTACT
For samples and/or high-resolution photos, or to speak with MOSCOT executives, please contact
Matt Parkhurst at Vendeloo Inc., 718.522.9873, or via email at matt@vendeloo.com.

ABOUT MOSCOT
MOSCOT is a global lifestyle brand driven by the Company's nearly 100 years of eyewear expertise, New York City heritage and its downtown sensibility. It is renowned worldwide for its iconic eyewear -- The MOSCOT Originals, MOSCOT Spirit, MOSCOT Titanium and MOSCOT Sun Collections. MOSCOT Collections are available in MOSCOT shops and online at moscot.com, and in retail and specialty optical shops worldwide. For more information visit moscot.com.

ABOUT THE MOSCOT SPIRIT COLLECTION
The MOSCOT Spirit Collection combines the Company's nearly 100 years of eyewear expertise with its downtown New York City heritage to create clean, comfortable, wearable frames. The Collection honors the MOSCOT Originals by reinterpreting classic design elements that look great on all face shapes and sizes. The Collection is available as ophthalmic eyewear or sunglasses, with or without a prescription, in a variety of frame and lens color combinations and sizes, and features the Company's branded "M" on the temple tips.