PAID Inc. Names Fosdick to New Director of Fulfillment Position

BOSTON, MA--(Marketwire - May 27, 2011) - PAID, Inc. (OTCBB: PAYD) named Jon Fosdick to the new position of Director of Fulfillment, giving him responsibility for the management of PAID Inc.'s rapidly growing fulfillment and shipping operations. In this newly created position, Fosdick will manage the purchasing, ticketing, customer service, tour merchandising, merchandise fulfillment and inventory. Fosdick has more than 19 years experience working in fulfillment, logistics, inventory and supply chain management.

"As part of our continuing effort to achieve economies of scale, we are tapping Jon's vast experience in logistics and supply chain management to help us build in additional efficiencies and scalability while streamlining and driving the expansion of our fulfillment operations," said Chris Culross, PAID CFO. "Same store sales are up year over year and we anticipate overall growth in our fulfillment business year over year independent of 2010's biennial event for Stand Up to Cancer. As Jon manages the integration of streamlined scalable processes and procedures, we will be well positioned to handle the fulfillment demands of PAID's growing client roster."

"PAID's celebrity services brand management, marketing and fulfillment business continues to grow with the addition of numerous new clients this year," said Keith Garde, President of PAID celebrity services. "Due to several strategic partnerships, we are expecting the pace of growth to remain high and accelerate even further. Jon's project management skills along with a strong technological background further strengthen our important merchandising and fulfillment operations so we can increase client revenue streams and provide their fans worldwide with the merchandise they want."

Prior to joining PAID, Fosdick was responsible for order fulfillment at BrassValley.com, an IT managed asset company. In his previous position, Fosdick served as Director of Fulfillment and Shipping Operations for EF Educational Tours, the world's largest private education company with offices and schools in more than 54 countries. Fosdick was responsible for inventory control of the company's sales and promotional materials, managing a $2.5 million shipping budget. Fosdick resides in Malden and graduated from Lawrence University in Appleton, WI.

About PAID, Inc.:
PAID, Inc., publicly traded under the ticker PAYD, is a one-stop brand management and marketing resource to music, entertainment and sports personalities and organizations, and offers AuctionInc™ online shipping calculation and shopping cart software employing its patented technology to streamline ecommerce. Known for quality and customer service, PAID offers turnkey online, mobile, social media and traditional marketing campaigns, as well as award-winning video & film production, VIP ticketing, web site design, merchandising, ecommerce and fan community management programs. More details are available at www.paid.com.

Safe Harbor statement under the Private Securities Litigation Reform Act of 1995:
Statements in this news release looking forward in time involve risks and uncertainties, including the risks associated with the effect of changing economic conditions, trends in the markets, variations in the company's cash flow, competition, celebrity programs, business development efforts, technology availability and cost of materials and other risk factors. Factors that could cause actual results to differ materially are discussed in the Company's most recent filings with the Securities and Exchange Commission.