MIPS Technologies Receives Awards for Innovative Solutions Demonstrated at China IC Expo 2011

Shenzhen Semiconductor Industry Association and Shenzhen IC Design Industrial Center Recognize MIPS


SUNNYVALE, Calif., July 11, 2011 (GLOBE NEWSWIRE) -- MIPS Technologies, Inc. (Nasdaq:MIPS), a leading provider of industry-standard processor architectures and cores for digital home, networking and mobile applications, announced today that it received two awards for the innovative solutions it demonstrated at the recent China IC Expo 2011, held June 28-29 at the Shenzhen Convention and Exhibition Centre in Shenzhen, China. During an awards ceremony on June 28th, the awards were presented by the show organizers—the Shenzhen Semiconductor Industry Association and Shenzhen IC Design Industrial Center. MIPS Technologies was recognized with an Innovation Award in the Smartphone/Tablet Category, as well as the Best Booth Showcase Award.

"The IC Expo provides semiconductor companies with information on new growth opportunities and ways to differentiate their designs in an environment of increasing competition. MIPS Technologies' products offer unique advantages, especially for home multimedia applications, delivering a path to innovation for Chinese companies. We are pleased to see an increasingly high level of collaboration between MIPS and local partners," said Mr. Cai Jinjiang, general secretary of the Shenzhen Semiconductor Industry Association.

"As China plays an increasing role in global consumer markets, the China IC Expo is an important show for MIPS and our customers. We are pleased to accept this recognition from the Shenzhen Semiconductor Industry Association and Shenzhen IC Design Industrial Center. Through the China IC Expo, these organizations are providing a link between China's fabless companies and consumer markets," said Art Swift, vice president of marketing and business development, MIPS Technologies.

Award-Winning Demonstrations

In its booth at the China IC Expo, MIPS demonstrated products, platforms and technologies for the connected consumer experience. Mobile device demonstrations included MIPS-Based™ smartphones and tablets that are currently shipping. MIPS featured a new TD-SCDMA smartphone from TCL Corporation, a feature phone from Lenovo, other white box smartphones, Cruz tablets from Velocity Micro, and several other portable multimedia devices.

Home entertainment demonstrations included:

  • The newest 1.3GHz MIPS-Based SoC from Broadcom, featuring Adobe® Flash® Player, Adobe Air for TV, Android™ for TV, 3D graphics and more
  • A connected home set-top box demonstration from Hong Kong Applied Science and Technology Research Institute Co. Ltd. (ASTRI), including PVR and HD player functionality, as well as seamless sharing of content with devices including handsets, tablets, laptops and storage devices via broadband or WiFi connectivity
  • An Android TV from Shenzhen Togic Software Technology Co., Ltd.—featuring integration of TV stacks such as MHEG-5, DVB-T and ATSC, as well as real-time online video, games and an apps store for TV
  • The latest version of the MIPS Smart Connected Entertainment (SmartCE™) platform, with a new user interface, video conferencing, enhanced electronic program guide, integration with MIPS-Based mobile devices and more
  • 3D video players from Beijing IntelliX Technologies Co., Ltd.— high definition media players with 3D video decoding based on a MIPS-Based SoC from Sigma Designs

Other demonstrations included the new chipKIT™ open-source development platform based on the PIC32 microcontroller family from Microchip Technology; new 3D user interface technology from Fluffy Spider Technologies; and an innovative Android Fast Boot solution from Lineo that quickly brings up Android on MIPS-Based SoCs.

In addition to exhibiting at the conference, MIPS Technologies' Vice President of Vertical Markets Amit Dhir delivered a keynote presentation, "Helping Customers Build Android Advantages."

About MIPS Technologies, Inc.

MIPS Technologies, Inc. (Nasdaq:MIPS) is a leading provider of industry-standard processor architectures and cores for digital home, networking and mobile applications. The MIPS architecture powers some of the world's most popular products, including broadband devices from Linksys, DTVs and digital consumer devices from Sony, DVD recordable devices from Pioneer, digital set-top boxes from Motorola, network routers from Cisco, 32-bit microcontrollers from Microchip Technology and laser printers from Hewlett-Packard. Founded in 1998, MIPS Technologies is headquartered in Sunnyvale, California, with offices worldwide. For more information, contact (408) 530-5000 or visit www.mips.com.

MIPS, MIPS32 and MIPS-Based are trademarks or registered trademarks in the United States and other countries of MIPS Technologies, Inc. All other trademarks referred to herein are the property of their respective owners. Android is a trademark of Google Inc. Use of this trademark is subject to Google Permissions.



            

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