BOSTON, MA--(Marketwire - Dec 13, 2011) - Aberdeen Group, a Harte-Hanks Company (
The Aberdeen Fall Summit Series began with the October 4 - 5 Sales-Driven Marketing Leadership Summit, during which the Industry Achievement Award for Marketing Excellence was presented to JDA Software Group, Inc., a leading provider of innovative supply chain management, merchandising and pricing excellence solutions worldwide. The award, accepted by Heather Loisel, Senior Vice President of Marketing at JDA Software Group, acknowledges an innovative marketing organization that has demonstrated Best-in-Class performance and excellence in aligning marketing and sales, increasing marketing's contribution to sales-forecasted pipeline, and positively impacting company revenue. Nominees included Plex Systems, Inc., Iron Mountain, Schneider Electric, BakeMark, 3M, and Kane is Able.
In conjunction with Aberdeen's October 5 Product Development and Delivery Summit, the Industry Achievement Award in Product Development Excellence was presented to Medtronic, the global leader in medical technology, creating medical devices to alleviate pain, restore health and extend life. The award, accepted by Brian Urke, Vice President of CRDM Product Development at Medtronic, acknowledges an enterprise that most effectively combines strategy, process execution and supporting technology investments to drive product development, performance improvement and superior commercial success. Nominees included John Deere, Autoliv Inc., Case New Holland, and Array Accuseal.
On the first day of Aberdeen's October 12 - 13 Chief Service Officer Summit, the Industry Achievement Award of Excellence in Customer Service was presented to LifeLock, an industry leader in identity theft protection with a strong focus on educating consumers and working with law enforcement and elected officials to understand identity theft. The award, accepted by Tammy Valdez, Senior Vice President of Member Services at LifeLock, recognizes an organization that has displayed exemplary leadership through the implementation of a strategy empowering contact center employees to collaborate at all levels within the enterprise to deliver a Best-in-Class customer service experience. Award nominees included Marlen International, CCI Mechanical, Mettler-Toledo, and Coca-Cola Refreshments.
Aberdeen's 2011 Fall Summit Series concluded on November 16 with the Business Analytics Summit event. Aberdeen's Industry Achievement Award for Business Analytics Excellence was presented to Timbuk2, a San Francisco-based company that made its name pioneering the messenger bag which has long been "standard equipment" for bicycle messengers everywhere. The award, accepted by Charles Schweiger, Business Analyst for Timbuk2, acknowledges an organization that has demonstrated the creative application of analytics to a new business area or business problem, the successful implementation of approaches to growing the use of analytics within their organization, or the innovative use of emerging and cutting edge BI technologies to drive business value. Award nominees included The City of Charlotte, Dartmouth College, Citrix Systems, and California Casualty.
About Aberdeen Group, a Harte-Hanks Company
Aberdeen provides fact-based research and market intelligence that delivers demonstrable results. Having queried more than 30,000 companies in the past two years, Aberdeen is positioned to educate users to action: driving market awareness, creating demand, enabling sales, and delivering meaningful return-on-investment analysis. As the trusted advisor to the global technology markets, corporations turn to Aberdeen for insights that drive decisions.
As a Harte-Hanks Company, Aberdeen plays a key role of putting content in context for the global direct and targeted marketing company. Aberdeen's analytical and independent view of the "customer optimization" process of Harte-Hanks (Information - Opportunity - Insight - Engagement - Interaction) extends the client value and accentuates the strategic role Harte-Hanks brings to the market. For additional information, visit Aberdeen or call (617) 854-5200, or to learn more about Harte-Hanks, call (800) 456-9748.
(C) 2011 Aberdeen Group, Inc., a Harte-Hanks Company
451 D Street, Suite 710
Boston, Massachusetts 02210-1928
Telephone: (617) 854-5200
Fax: (617) 723-7897
www.aberdeen.com