DENVER, CO--(Marketwire - Jan 4, 2012) - Athlete and entrepreneur Don Ochs' new Mobanu Integrated Weight Loss Solution (www.mobanu.com) is a patent-pending system that allows users to create a customized diet and exercise plan tailored to their individual genetics.
While researching the most effective regime for his own weight loss goals, Ochs realized there's no one-size-fits-all solution. Rather, the point at which a person starts burning stored fat, as opposed to more readily available glucose, is highly individualized. To maximize weight loss, what a person eats and how he or she exercises must hinge on this biological attribute, what Ochs has trademarked the Glycemic Threshold.
"The Glycemic Index is yesterday's news," he says, referring to the measure of how various carbohydrates affect blood sugar, a concept developed 20 years ago at the University of Toronto. "A more relevant and useful concept for weight loss is the Glycemic Threshold.
"By finding your own unique threshold, and then eating in a way that keeps you below it, you can control whether your body stores or burns fat. The further below your threshold you choose to eat, the faster you burn your stored fat. It's simple, it's natural and it works."
Ochs's system includes four DVDs -- "Introduction," "Nutrition," "Balance" and "Motivation" -- that explain Mobanu's underlying principles, including how to identify your Glycemic Threshold. A heart rate monitor for use during exercise identifies when you've reached the prime, fat-burning zone; the "Owner's Manual" includes a Glycemic Load chart of foods so you can craft your own diet, sample menus and 20-minute, fat-burning interval-exercise regimes; a "Motivational Hypnotherapy" CD to help you stay mentally focused; and a measuring tape to document the inches melting away.
"Mobanu combines each of the three elements necessary for lifelong success: customized nutrition, balanced exercise and the motivation to stick with it for life," Ochs says.
The Mobanu team includes physician Fred Grover Jr., in charge of medical research; motivation expert Beverlee Taub, Ph.D.; certified nutritionist Julie Hammerstein; and exercise physiologist Allison Westfahl.
About Don Ochs
Donald Ochs is a Colorado entrepreneur, the president and CEO of Ochs Development Co. and M4 Group, an inventor and sports enthusiast. He developed the Mobanu weight loss system based on research conducted at The Mayo Clinic and the National Institutes of Health. It's endorsed by physicians, nutritionists and exercise experts.
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