Alorica Receives Customer Interaction Solutions(R) Magazine's 2011 Product of the Year Award

CHINO, CA--(Marketwire - Jan 17, 2012) - Alorica (www.alorica.com), a leading provider of outsourced customer management solutions, announced today that TMC, a global, integrated media company, has named Helix and Alorica Analytics as Customer Interaction Solutions 2011 Product of the Year Award recipients for the second and third consecutive year, respectively. Customer Interaction Solutions magazine is the leading publication covering CRM, call centers and teleservices since 1982.

"We are very proud that Alorica Analytics and Helix have consistently been recognized as best-in-class products," says Andy Lee, Chairman and CEO of Alorica. "These repeat awards are a testimony to our continued investment in innovation and the trust that our clients place in us to manage their customer interactions. This achievement highlights our leadership in providing solutions allowing for better analysis, understanding and delivery of exceptional customer experiences."

Alorica's state-of-the-art Analytics tool seamlessly consolidates customer data from multiple sources into an intuitive graphical interface, enabling analysis and comparison of metrics from different campaigns and initiatives. The application has a dashboard view and drill-down capabilities that allows Alorica and its clients to secure an instant, high-level snapshot of Key Performance Indicators (KPIs) for all aspects of any client program. Other features include customized reporting, multi-level security and detailed scorecards of metrics pertaining to agents, campaigns, customers and products.

Helix is an integrated, web-based enterprise software suite of Customer Relationship Management (CRM) and Supply Chain Management (SCM) applications, as well as service automation solutions. Helix acts as an automation tool and enabler of end-to-end e-business, service and customer care solutions.

"Alorica was selected to receive a 2011 Product of the Year Award for its achievement in advancing CRM, contact center and call center technologies. Alorica Analytics and Helix have demonstrated excellence as well as provided ROI for the companies that use it," said Rich Tehrani, CEO, TMC. "Customer Interaction Solutions magazine has been recognizing innovative companies for 14 years and Alorica has earned its place with this distinguished honor."

The 14^th Annual Product of the Year Award winners are published in the January/February 2012 issue of Customer Interaction Solutions magazine, www.cismag.com.

For more information about the Customer Interaction Solutions' 2011 Product of the Year Awards or any of the TMC media properties, please visit www.tmcnet.com.

About Alorica
Alorica is a leading provider of customer management outsourcing solutions spanning the entire customer lifecycle. From customer acquisition and sales, customer care and support, to logistics and fulfillment, Alorica offers a seamless customer experience across all service channels. Alorica's award-winning Business Process Outsourcing services span both the Business-to-Consumer (B2C) and Business-to-Business (B2B) sectors across all industries for Fortune 1000 companies. Headquartered in Chino, California with over 20,000 employees in 40 domestic, nearshore, and offshore customer management centers, Alorica offers the proven industry experience and know-how to provide a total customer management solution. For more information, please visit www.alorica.com.

About Customer Interaction Solutions
Since 1982, Customer Interaction Solutions (CIS) magazine has been the voice of the call/contact center, CRM and teleservices industries. CIS magazine has helped the industry germinate, grow, mature and prosper, and has served as the leading publication in helping these industries that have had such a positive impact on the world economy to continue to thrive. Through a combination of outstanding and cutting-edge original editorial, industry voices, in-depth lab reviews and the recognition of the innovative leaders in management and technology through our highly valued awards, Customer Interaction Solutions strives to continue to be the publication that holds the quality bar high for the industry. Please visit www.cismag.com for more information.

About TMC
TMC is a global, integrated media company that helps clients build communities in print, in person, and online. TMC publishes the Customer Interaction Solutions, INTERNET TELEPHONY, Next Gen Mobility and Cloud Computing (formerly InfoTECH Spotlight) magazines. TMCnet.com, which is read by two million unique visitors each month, is the leading source of news and articles for the communications and technology industries. TMC is the producer of ITEXPO, the world's leading B2B communications event. In addition, TMC runs multiple industry events: 4G Wireless Evolution; M2M Evolution; Cloud Communications Expo; SIP Tutorial 2.0:Bringing SIP to the Web; Business Video Expo; Regulatory 2.0 Workshop; DevCon5; HTML5 Summit; CVx; AstriCon; StartupCamp; MSPAlliance MSPWorld and more. Visit TMC Events for a complete listing and further information.

For more information about TMC, visit www.tmcnet.com.