Nestlé's approach to packaging design aims to make its products easier to enjoy


Nestlé is adapting the packaging of some of its products to ensure consumers of all ages can use them without difficulty.

One approach, established by the University of Cambridge in the United Kingdom, is called 'Inclusive Design'.

Nestlé is the first food and beverage company to adopt this method following its partnership with the university in 2009.

Read the full story: www.nestle.com/Media/NewsAndFeatures/Pages/packaging_design_easier.aspx

More Nestlé news: www.nestle.com

GlobeNewswire

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