SoundBite Communications Reports Growing Global Momentum

Increased Support in Multiple Countries Key to Progress


BEDFORD, Mass., April 10, 2012 (GLOBE NEWSWIRE) -- SoundBite Communications, Inc. (Nasdaq:SDBT), a leader in hosted contact center and mobile marketing solutions, announced significant progress in its global growth. In 2011, international revenue experienced 137 percent annual growth, while the company added to its European client base, expanded its global reseller relationships, and made its service offering available to nearly 50 countries.  

SoundBite has been actively investing in its global operations since 2010, when it established a UK subsidiary to spearhead its European activities, and subsequently in 2011, when it added to its international employee base and opened a UK data center. This data center enables clients across Western and Eastern Europe to leverage SoundBite EngageTM, an interactive multi-channel communications platform that includes voice, text and email messaging, web, and hosted dialer functionality; and InsightTM, our preference management platform. Most recently via its 2ergo Americas acquisition, SoundBite added new carrier and aggregator relationships enabling SMS messaging to a number of Latin American countries.

"The progress we have made, over a relatively short period of time, is substantial," stated Jay Reilly, Managing Director & VP of International for SoundBite. "Our global financial services clients drove our initial efforts, as they brought to Western Europe the same successes they were experiencing with SoundBite in other regions. In addition, our international resellers continue to bring us into other regions, including Africa. And now that we support a number of Latin American countries, our excitement around expanding our global opportunities continues to grow. It's great to be able to offer our multi-national clients solutions across such a broad array of regions and countries."

"We are also pleased that our international clients are paving the way in product innovation," added Reilly.  "One example is a text-to-pay program that will launch shortly for a large client to allow its customers to make payments by text messaging in a secure and convenient fashion. The future looks quite bright as the international market is demonstrating a huge appetite for innovative cloud-based customer communications services. Since the beginning of 2012, four new dialer clients have launched and three more dialer clients plan to launch this month. Our partners continue to make investments to support this momentum."

SoundBite's client base includes 25 of the Global 500, and the company's 2012 product roadmap calls for continued support for global cloud-based customer communications. SoundBite also continues its efforts to identify additional international resellers to support its continued commitment to global growth. 

About SoundBite Communications

SoundBite Communications, a leading provider of cloud-based customer communications, enables organizations to build lifelong, profitable customer relationships across the full consumer lifecycle. It serves two global markets, the Hosted Contact Center and Mobile Marketing. Its solutions leverage the power of two robust platforms: SoundBite Engage, an interactive multi-channel communications platform providing integrated SMS, dialer, voice messaging, email and web communications; and SoundBite Insight, a preference management platform enabling intelligent, personalized communications. SoundBite powers nearly 2 billion customer interactions annually. Visit SoundBite.com for more information.

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SoundBite is a registered service mark of SoundBite Communications, Inc.

(SDBT: G)



            

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