Elegant Illusions, Inc. Reports Mar/Apr 2012 Same Store and Company Wide Revenues

PACIFIC GROVE, CA--(Marketwire - May 16, 2012) - Elegant Illusions, Inc. (PINKSHEETS: EILL) announces a gain in Company wide sales of 33% and 49% against 2011 for the months of March and April. Same store sales for March 2012 were 49% higher than in March 2011. Same store sales for the month of April were 44% higher than in 2011.

Greater contact with past clients through email as well as a blend of added moderate price points and staff support contributed to growth in sales.

The single most contributing factor in sales growth has been the development of fine art sales in the Company.

Company wide figures are based on the revenues of 7 stores in 2011 versus revenues of 7 stores in 2012.

Elegant Illusions, Inc. is engaged primarily in the created gem jewelry business with 8 specialty stores across the continental United States. The Company also has art galleries in Carmel, Vail and New Orleans.

This release includes certain forward-looking information. This forward-looking information involves certain risks and uncertainties which could cause actual results to differ materially from those discussed herein including, but not limited to, risks relating to changing economic conditions, competitive pressures and changes in expenses (such as changes in labor, rent and/or inventory purchase costs). Forward-looking information generally is information stated to be anticipated, expected or projected by the Company. We caution readers that any such forward-looking statements are based on our current expectations and beliefs but are not guarantees of future performance. Actual results could differ materially from those expressed or implied in the forward-looking statements. The Company undertakes no obligation to update or revise any forward-looking statements to reflect subsequent events or circumstances.