Blue Earth Implements $1.1 Million in Utility Rebates With Keep Your Cool Program

Several Utilities Are Providing Refrigeration Rebate Incentives Targeting Qualifying Businesses


HENDERSON, Nev., July 2, 2012 (GLOBE NEWSWIRE) -- Blue Earth, Inc. (OTCBB:BBLU) an energy efficiency and renewable energy services company, announced today that its wholly owned subsidiary, Castrovilla Inc. d/b/a Blue Earth Energy Management Services™ ("BEEMS™"), is in the process of implementing an additional $1.1 Million in utility funded refrigeration rebate incentives under its highly successful "Keep Your Cool™" Program.

The proprietary "Keep Your Cool™" Program was designed to give electric utilities an efficiency program targeting their business customers who operate commercial refrigeration equipment. The utility supported Program offers energy efficient retrofits like high efficiency motors, LED lighting and Refrigeration Control Systems, which help improve a business' bottom line by increasing equipment life and lowering energy bills at a low or zero cost to the business.

Since 2007 the Keep Your Cool™ Program has been supported and renewed by nearly 20 publicly owned utilities including the cities of Palo Alto, Roseville, Lodi, Redding, Santa Clara, Healdsburg, Truckee, Alameda and many others in California. Over 1,000 businesses have received energy efficient retrofits under the Program, receiving approximately $1,900,000 in utility funded rebates. In addition, approximately 12,000,000 kWh in first year savings has been achieved by the Program.

"Keep Your Cool™ has delivered the energy savings to our customers as envisioned," stated Rob Lechner,  Manager of Customer Service for Lodi Electric Utility. "The Blue Earth EMS™ team has done an excellent job in administering and implementing the Program."

BEEMS™ provides turnkey refrigeration, lighting and HVAC energy efficiency retrofit services and alternative energy solutions. BEEMS™ has serviced over 11,000 small businesses. Xnergy, another subsidiary of the Company, is an award winning provider of alternative energy solutions with 100 MW of interconnect experience over the past eleven years.

"With demonstrated experience and proven technologies and processes, BEEMS™ is able to provide smart, affordable energy efficient solutions to our utility customers," stated John Pink, President of Blue Earth Energy Management Services, Inc. "We understand our utility customers and are developing multiple energy efficient Programs to meet their specific needs." Blue Earth Energy Management Services, Inc. is a wholly owned subsidiary of Blue Earth, Inc.

For further information about BEEMS™ visit www.blueearthems.com.

About Keep Your Cool™

The Keep Your Cool™ Program is funded by participating utilities in California and implemented by Castrovilla, Inc., a wholly owned subsidiary of Blue Earth, Inc. Keep Your Cool™ is known as a "third party" or "non-utility" Program to subsidize energy efficient upgrades for qualifying business utility customers. The Keep Your Cool™ Program is contracted by participating utilities and Castrovilla, Inc. reports to them on a monthly basis.

For further information about our Keep Your Cool™ Program visit www.keepyourcool.org.

About BBLU

BBLU is engaged in the clean technology industry with a primary focus on the energy efficiency and renewable energy sectors. We strive to participate in the global movement for a sustainable planet by offering products and services that will optimize energy use, reduce harmful environmental emissions and substantially reduce energy costs to our customers. For more information about Blue Earth, Inc., please visit www.blueearthinc.com.

Forward Looking Statements

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. All statements other than statements of historical facts included in this press release are forward-looking statements. These statements relate to future events or to the Company's future financial performance, and involve known and unknown risks, uncertainties and other factors that may cause our actual results, levels of activity, performance or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by these forward-looking statements. Investors should not place any undue reliance on forward-looking statements since they involve known and unknown, uncertainties and other factors which are, in some cases, beyond the Company's control which could, and likely will, materially affect actual results, levels of activity, performance or achievements. Any forward-looking statement reflects the Company's current views with respect to future events and is subject to these and other risks, uncertainties and assumptions relating to operations, results of operations, growth strategy and liquidity. Such risks, uncertainties and other factors, which could impact the Company and the forward-looking statements contained herein are included in the Company's filings with the Securities and Exchange Commission. The Company assumes no obligation to publicly update or revise these forward-looking statements for any reason, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future.


            

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