With 33% Year-Over-Year Revenue Increase, Pacific Sands Closes Fiscal 2012 With Record-Setting Quarterly Sales, Annual Revenue

KENOSHA, WI--(Marketwire - Jul 12, 2012) - Pacific Sands, Inc. (OTCQB: PFSD) (PINKSHEETS: PFSD) (www.pacificsands.biz), which manufactures environmentally friendly, non-toxic liquid and powder cleaning, laundry, and water treatment products, announced unaudited revenue for the fiscal fourth quarter ended June 30, 2012 of $687,015. This was the company's highest revenue for any quarter in its operating history, and represented a 33% increase compared with fiscal fourth quarter 2011 revenue of $517,761.

For the fiscal year ended June 30, 2012, the company reported unaudited revenue of $1.94 million, which would be a record total for Pacific Sands and compares with $1.56 million in fiscal 2011. This sales record was accomplished even with a temporary interruption in production as the company moved to a new 32,000 square foot leased office, manufacturing, and laboratory facility in a well-located and modern building in Kenosha, WI.

"The growth and reputation of our products, both branded and private label, continues to accelerate, delivering a balanced mix of volume and strong margins," said Michael Michie, President and CEO. "We added more than a dozen private label customers during the past year, and volume with our largest customer grew 35%. Consumer demand for environmentally friendly water treatment and cleaning solutions continues to gain momentum, and so has the number of entrants into the field.

"We have proven our ability to deliver superior non-toxic products, create formulations to customer specifications, and bring them to market rapidly. Our new facility, investment in additional equipment, and increased purchasing power as we scale up has given us capacity and economies of scale."

Michie noted the company, after its strongest pool and spa season ever, now has a presence in all 50 states for its ecoOne® pool and spa treatment products through a team of independent sales representatives. Natural Choices cleaning and laundry products have received strong support from retailers, particularly online retailers specializing in "green" solutions for their customers, said Michie. In its private label business, the company is able to tailor products to customer specifications and deliver shelf-ready products.

"We partner with many of our private label customers to create variations on our existing products, and also to work with their chemists and product development departments to develop unique products," explained Michie. "A strong product development team that includes two PhD chemists gives us tremendous sophistication in creating products to high specifications. Our responsive approach and a well-honed manufacturing process enable us to go from concept to finished product in 30 days. We believe few competitors can match these capabilities."

During the past year, the company has strengthened its operating capital position, while increased revenue has facilitated more power purchasing that has supported margins, particularly in its high-volume private label manufacturing business, said Michie. Pacific Sands will report full financials in the near future. The company was recently named Wisconsin's fastest-growing public company by the Milwaukee Business Journal. The ranking was based on percentage growth of revenue in fiscal year 2011 compared with fiscal year 2010, and total employees. The company was also recently featured in the online Milwaukee business site BizTimes: http://www.biztimes.com/article/20120709/MAGAZINE03/120709874/0/SEARCH

About The Company
Pacific Sands, Inc. (www.pacificsands.biz) is a rapidly growing company that develops, markets and sells unique non-toxic, earth-, health- and child-friendly products for cleaning, personal hygiene, and water maintenance applications. The company's ecoone® Spa Treatment system was named a "Top 50 product for 2008" by Pool and Spa News. Wal-Mart's Innovation Network awarded one of the company's products the highest "Success Likelihood Score" ever granted in the program's 22-year history.

Safe Harbor Act Disclaimer
The statements contained in this release and statements that the company may make orally in connection with this release that are not historical facts are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Actual results may differ materially from those projected in the forward-looking statements, since these forward-looking statements involve risks and uncertainties that could significantly and adversely impact the company's business. Therefore, actual outcomes and results may differ materially from those made in forward-looking statements.