MERCHANTVILLE, N.J., Aug. 14, 2012 (GLOBE NEWSWIRE) -- Tasti D-Lite, the great-tasting, lower-calorie frozen dessert chain with a following among health-conscious consumers and celebrities, will announce its partnership with the Go4theGoal Foundation at their 25th anniversary celebration Friday, Sept. 7. The celebration will be held at Tasti D-Lite's Columbus Circle location, 1841 Broadway (Broadway & 60th Street) beginning at 10 AM. The public is invited to attend.
According to Donna Smith, Tasti D-Lite's VP of Marketing, "Tasti D-Lite will present G4G with a check for $2,500 at the event Sept. 7 when they announce their goal to raise a total of $25,000 for the organization." In observance of September's Childhood Cancer Awareness Month, Tasti D-Lite will also collect donations for Go4theGoal at the anniversary event and at the registers at their stores throughout the month of September and beyond.
"We are thrilled that the relationship that started in March 2012 with the Tasti D-Lite franchise location in Ho-Ho-Kus, NJ, has quickly grown into a corporate-wide partnership," said Go4theGoal's Nan Norbitz Kelly.
All donations will benefit Go4theGoal Foundation's diverse programs that support children battling cancer, their families, pediatric oncology units in hospitals across the country as well as pediatric cancer research.
ABOUT GO4THEGOAL FOUNDATION
Go4theGoal Foundation - Go4theGoal.org - is a 501 (c) 3 non-profit charitable organization founded in 2006 by Dr. Richard and Beth Stefanacci, soon after their oldest child was diagnosed with Ewing's Sarcoma, a rare form of bone cancer. Together with funds raised privately and it's many unique awareness and fundraising campaigns, including National Dress 4 Pediatric Cancer Day®, Lace-Up 4 Pediatric Cancer® and Richard's Run® 5K runs, Go4theGoal provides children undergoing cancer treatment and their families with financial assistance, runs fun hospital-based programs, grants special wishes and supplies state-of-the-art electronic products to children and pediatric oncology units in over 40 hospitals across the country. Since 2007, G4G has funded over $500k in innovative pediatric cancer research.
ABOUT TASTI D-LITE
Tasti D-Lite is a guilt-free dessert made with natural ingredients including real dairy, with no artificial sweeteners. Tasti D-Lite is lower in calories, carbs and sugar than ice cream and leading frozen yogurt brands and is available in more than 100 flavors. Since the company launched its first franchise program in 2008, it has grown to 60 locations across five countries and has already secured commitments to open more than 500 locations around the world in the coming years. In December 2011, Tasti D-Lite acquired Planet Smoothie, which has more than 100 units in operation, mainly in Georgia and Florida. The two brands are poised for growth throughout the U.S. and around the world with plans to build a global franchise network through a combination of single- and multi-unit franchises, area developers and international master franchises. For more information about Tasti D-Lite, visit www.tastidlite.com.
Contact: Randy Pickus
Email: randypickus@go4thegoal.org
Phone: (508) 269-8795
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