HI-MEDIA: Successful technological transition and profitability maintained


  • Organization of the offer around two new technological platforms in order to tackle a new growth phase
  • Total sales of €101 million, down by 4.6% in pro forma
    • Advertising: Impact of the Southern Europe countries
    • Payment: Sustained growth at a good pace
  • Improvement of the gross margin by three points, to 35%
  • Net results of €5.5 million% (+7%)

Paris, 30 August 2012, 7.45 AM - The online media group Hi-Media (ISIN code FR0000075988 - HIM, HIM.FR), one of the European leaders in Internet audience monetization, announces its results for the first half of 2012.

Main consolidated data

Period from 1January to 30 June 2011 - in €M H1 2012 H1 2011
   
Turnover 100.8 117.5
Gross profit 35.7 38.2
Gross margin 35% 32%
Current operating income[1] 6.7 9.0
Stock base compensation -0.3 -1.0
Other non-current earnings and charges 0.7 -0.1
Operating income 7.1 8.0
Financial result -1.0 -0.9
Share in the income of the SMEs -0.3 +0.2
Pre-tax earnings 5.8 7.3
Net income of the consolidated companies 5.5 5.1

Profit and loss statement, cash-flow statement and consolidated balance sheet provided in the appendix to this press release

Commenting on the results for the first half of 2012, Cyril Zimmermann, founder and Chief Executive Officer of the Hi-Media Group, indicates: "After the organisational and perimeter changes initiated twelve months ago, the Group is now focused on innovation and launching new features. The set-up of a R&D team of 100 engineers and IT specialists enables to organise Hi-Media's activities around two major automated audience monetization platforms. Hi-Media now offers the leading independent advertising marketplace and the payment platform that offers the greatest range of solutions in Europe. This technological transition to innovative segments with high added value should allow the company to begin a new virtuous growth cycle."

ANALYSIS OF THE ACTIVITY

In the first half-year, Hi-Media generated a consolidated turnover of 101 million euros, down 4.6% on a pro forma basis (restated from carved out entities within the Advertising perimeter UK and Netherlands as well as from the termination of the free to play lotteries activity on the Payments side).

  • Hi-Media ADVERTISING 
  H1 2012 H1 2011 Published
var.
Pro forma var.
Sales figure (€M)² 44.4 53.3 -17% -11%
Gross profit (€M)² 21.0 23.5 -11% -6%
Gross margin (%)² 47% 44% +3 pts +2 pts

² According to the IFRS international accounting standards, in certain cases, the company books the gross volume of the sales of advertising spaces, while in other cases, it books the gross profit generated on the sale of spaces (notably in Sweden and on the Group's proprietary sites).

On 30 June, the Advertising activity amounted to €44.4 million, down 16% or 11% considering the perimeter changes made in the second half of 2011.

The advertising market deteriorated considerably in Europe compared to 2011, and the business contraction was particularly strong in the southern countries, as anticipated. At the same time, the Group recorded an improvement of its gross margin by 3 points to 47%, in view of the evolution of the contribution of the geographical zones and proprietary sites.

During this transitional period, the Group is concentrating its innovation efforts and continuing its technological transformation. During the half-year, Hi-Media launched new and complementary offers based on proprietary technologies in the area of commercial affiliation, performance-based display and "advertising retargeting".

These offers have been integrated into the Hi-Media Ad-eXchange automated marketplace that has been operational since the 4th quarter of 2011. Since the start of the year, the platform has attracted a certain number of reference European partners such as Skyrock, MTV, Overblog, La Tribune in France, Allociné and Aufeminin in Belgium, as well as Stayfriends in Germany. This very positive trend is continuing and confirming the Group's strategic choices.

As such, automated purchases and sales of advertising spaces already represent nearly 9% of the Group's European advertising activity in June. Their share should grow at a sustained rhythm in the coming months (they currently represent 25% of the advertising market in the USA) and extend to all European markets.

This in-depth trend should allow Hi-Media, the first European actor to have launched an independent operational marketplace and that has reached a critical size, to benefit from a new growth cycle. Today, Hi-Media Ad-eXchange targets 163 million unique users per month and offers several tens of millions of advertising objects for purchase and sale.

  • Hi-Media PAYMENTS
  H1 2012 H1 2011 Published
var.
Pro forma
var.
Volume of transactions €M 207 175         +18% +30%
Turnover (€M)³ 56.5 64.3           -12%            +1%
Gross profit (€M)² 14.7 14.6     +1%      +8%
Gross margin (%)² 26% 23% +3 pts +2 pts

³ According to the IFRS international accounting standards the company books the gross volume of transactions in certain cases and only the gross profit on transactions in other cases (notably within the framework of banking payment activities).

Using pro forma data (taking into account the activities stopped at the end of 2011), the Payments activity's turnover rose by 1%, to €56.5 million.

Overall, the managed volume of transactions continues to increase at a sustained pace of +30% on the new perimeter compared to the first half of 2011, especially driven by the continuous ramp-up of electronic payment transactions related to the Hi-Pay electronic wallet (www.hipay.com).

The Group which continued its commercial offensive during the first semester, has signed major contracts in the video game industry with Ubisoft, BigPoint and Playspan, as well as in the online press sector with Leparisien.fr, lequipe.com and the epresse EIG.

The gross margin of the Payments activities stands at 26%, an increase of 3 points relative to the first half of 2011, notably thanks to the ramp-up of Hi-Pay.

ANALYSIS OF THE PROFIT AND LOSS STATEMENT 

A preserved net profitability

In a market context not very favourable to activity growth, the Group has been carrying out its technological transformation during the year, while striving to maintain its profitability and control its costs.

Against the backdrop of a 14% business contraction over the first six months, Hi-Media managed to limit the decline of its gross profit to €2.5 million, at €35.7 million. The gross margin (35%) improved by three points overall, just like each of the two activities.

As part of its technological transition, the Group has to bear double costs this year in order to ensure the switchover between the employed technologies, and to continue with its internal investments. The Current Operating Income therefore amounts to €6.7 million versus €9.0 million last year.

The Operating Income is equal to €7.1 million versus €8.0 million in the first half of 2011, notably as a result of lower expenses related to stock options and free shares, as well as an income primarily related to disputes and frauds that have now been settled.

The financial results that mainly consist of expenses relative to the Group's financial indebtedness are stable over the period at (€1.0 million) versus (€0.9 million) over the same period of the previous year.

The tax expense is equal to €0.3 million, taking into activation of account losses carried forward, resulting in net earnings after taxes of €5.5 million, a 7% increase over the period.

FINANCIAL SITUATION

Hi-Media has a solid financial structure with long-term Group indebtedness (€22 million) that is limited relative to its shareholders equity (€117 million). The available cash position stands at more than €13 million on 30 June 2012.

PERSPECTIVES

In a European situation that remains complicated at this stage, Hi-Media posted in conformity with its operating plans, sustainable growing performances with its new advertising marketplace (Hi-Media Ad-eXchange). The Group has now a perfectly operational tool for its customers that should lead it to progressively follow an organic growth path in the coming months.

In the second half of the year, Hi-Media is mobilizing its teams towards launching a global Payment platform that will offer the broadest range of payment solutions available in Europe. It will include banking payment solutions in addition to mobile payments, alternative payments and its own electronic wallet (Hi-Pay).

Thanks to the parallel work carried out on these two platforms, Hi-Media should begin a new virtuous growth cycle and fully benefit from the effects of its strategic orientations and perimeter rationalisation during the year 2013.

A limited review has been performed by the Group auditors on the half year 2012 accounts from which the corresponding report has been issued. The half year accounts have been approved by Hi-Media SA's Board of Directors on August 27th 2012.  The financial report relative to the financial statements closed on 30 June 2012 is available on the Company's Internet site, at the address www.hi-media.com under the Corporate Information heading.

About the Hi-media Group
Hi-Media is one of the leading European digital media groups. Its economic model is based on two revenue sources: online advertising via Hi-Media Advertising and content monetization via Hi-Media Payments. Present in 9 European countries, the group employs approximately 460 people and generated sales of 230 million euros in 2011.
Independent since its creation in 1996, the company is listed in the NYSE Euronext Paris compartment C, and is included in the CAC Small and CAC All-Tradable indices.
ISIN code: FR 0000075988 / Trading symbol: HIM             
More information on www.hi-media.com  and on our blog http://blog.hi-media.com/

Financial communication: Fourth quarter 2012 information: 6 November 2012, after the market closing.
Contact:
Citigate Dewe Rogerson 
Investor contact: Agnes Villeret: 01 53 32 78 95 - agnes.villeret@citigate.fr.
Press contact:  Servane Taslé: 01 53 32 78 94 - 06 66 58 84 28 -servane.tasle@citigate.fr 

This press release does not constitute an offer to sell, or a solicitation of an offer to buy Hi-Media shares. If you wish to obtain more complete information about Hi-Media, please refer to our Internet site http://www.hi-media.com under the Corporate Information heading.
This press release may contain some forward-looking statements. Although Hi-Media considers that these statements are based on reasonable hypotheses on the publication date of this release, they are by their very nature subject to risks and uncertainties that could cause the actual results to differ from those indicated or projected in these statements. Hi-Media operates in a continually changing environment and new risks could potentially emerge. Hi-Media assumes no obligation to update these forward-looking statements, whether to reflect new information, future events or other circumstances.

Group's summary consolidated financial statements

Consolidated income statements for the half-years ending on 30 June 2012 and 30 June 2011


In thousands of euro 30 June 2012 30 June 2011
Sales 100 839 117 530
Charges invoiced by the media -65 142 -79 345
Gross profit 35 696 38 185
Purchases -12 300 -12 387
Payroll charges -14 992 -15 834
Depreciation & Amortization -1 690 -961
Current operating profit
(before stock based compensation)
6 714 9 003
Stock based compensation -322 -960
Other non-current income and charges 725 -63
Operating profit 7 117 7 980
Cost of indebtedness -889 -839
Other financial income and charges -107 -48
Earnings of consolidated companies 6 120 7 093
Share in the earnings of the companies treated on an equity basis -340 167
Earnings before taxes of the consolidated companies 5 780 7 260
Income tax -321 -2 171
Income tax on non recurring items 0 0
Net income of the consolidated companies 5 459 5 089
Including minority interests 220 194
Including Group Share 5 240 4 895

Consolidated balance sheets as of 30 June 2012 and 31 December 2011


ASSETS - In thousands of euro 30 June 2012 31 Dec. 2011
Net goodwill 119 578 121 419
Net intangible fixed assets 10 607 9 828
Net tangible fixed assets 1 977 1 963
Deferred tax credits 7 033 5 605
Other financial assets 5 375 2 111
Non-current assets 144 570 140 926
Customers and other debtors 65 623 79 285
Other current assets 26 260 22 756
Current financial assets 14 15
Cash and cash equivalents 13 106 17 926
Current assets 105 003 119 982
TOTAL ASSETS 249 574 260 908
LIABILITIES - In thousands of euro 30 June 2012 31 Dec. 2011
Share capital 4 562 4 562
Premiums on issue and on conveyance 123 975 123 975
Reserves and retained earnings -14 262 -24 718
Treasury shares -3 844 -2  065
Consolidated net income (Group share) 5 240 10 789
Shareholders' equity (Group share) 115 671 112 541
Minority interests 852 1 074
Shareholders' equity 116 523 113 615
Long-term borrowings and financial liabilities 22 019 25 149
Non-current provisions 857 1 335
Non-current liabilities 697 493
Deferred tax liabilities 585 552
Non-current liabilities 24 158 27 530
Short-term financial liabilities and bank overdrafts 18 423 22 680
Current provisions - -
Suppliers and other creditors 72 271 74 882
Other current debts and liabilities 18 199 22 201
Current liabilities 108 893 119 763
TOTAL LIABILITIES 249 574 260 908

Table of consolidated cash flows for financial year 2011 and for the half-years ending on 30 June 2012 and on 30 June 2011


     
In thousands of euro 30 June 2012 31 Dec. 2011 30 June 2011
Net income 5 459 11 263 5 089
Ajustments for :  
Depreciation of the fixed assets 1 244 3 829 1 417
Value losses - - -
Investment income - - -
Cost of net financial indebtedness 889 2 060 863
Share in associated companies 340 -15 -167
Net income on disposals of fixed assets -348 -351 451
Costs of payments based on shares 322 1 241 960
Tax charge or proceeds 321 3 034 2 171
Operating profit before variation of the operating capital need 8 227 21 060 10 785
Variation of the operating capital need   3 054 -4 789 -3 410
Cash flow coming from operating activities 11 281 16 271 7 375
Interest paid   -912 -2 427 -1 204
Tax on earnings paid   -1 633 -4 151 -2 090
NET CASH FLOW RESULTING FROM OPERATING ACTIVITIES 8 737 9 692 4 081
Income from disposals of fixed assets   - 24 24
Valuation at fair value of the cash equivalents   - - -
Proceeds from disposals of financial assets   - 623 -50
Disposal of subsidiary, after deduction of cash transferred   - - -
Acquisition of a subsidiary   -1 129 -107 -
Acquisition of fixed assets   -2 716 -6 321 -3 216
Variation of financial assets   13 -101 -111
Variation of suppliers of fixed assets   150 - -31
Effect of the perimeter variations   - -33 -
NET CASH FLOW COMING FROM INVESTMENT ACTIVITIES -3 682 -5 916 -3 384
Proceeds from share issues   -1 - -
Redemption of own shares   -1 994 27 -
New borrowings - 36 203 33 803
Repayments of borrowings -3 236 -39 783 -36 572
Other financial liabilities variation   -4 227 3 355 1 541
Dividends paid to minority interests   -399 -414 -377
NET CASH FLOW COMING FROM FINANCING ACTIVITIES - 9857 -612 -1 605
Effect of exchange rate variations   - 4 -47
NET VARIATION OF CASH AND OF CASH EQUIVALENTS -4 802 3 169 -955
Cash and cash equivalents on January 1   17 908 14 739 14 739
CASH AND CASH EQUIVALENTS AT THE END OF THE PERIOD 13 106 17 908 13 785
     




[1]Before stock based compensation and non-current earnings and charges


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Hi-Media: Successful technological transition/profitability maintained
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