Acquia Unveils First Enterprise-Ready Content Moderation Platform in the Cloud

BURLINGTON, MA--(Marketwire - Mar 20, 2013) - Acquia, the enterprise guide to Drupal, today announced the general availability release of the Mollom Content Moderation Platform. The first cloud content moderation platform built for the enterprise, Mollom reduces the time that's required to moderate large volumes of user-generated content.

Business websites can be crippled by spam; more than 90 percent of the content submitted to websites is unwanted spam, much containing links to irrelevant sites and suspicious offers. Manually deleting spam from comments, registration and contact-form submissions is arduous work. Mollom solves the spam problem for businesses with a cloud platform that filters and removes virtually all spam submissions.

"Unstructured data is akin to a Tower of Babel. Analyzing unstructured text, removing spam, evaluating sentiment, and accommodating multiple languages are all highly manual and time-consuming and require painstaking efforts," stated the May 2012 Forrester Research, Inc. report: "Three-Dimensional Brand Health: A Data Mashup."

To date, Mollom has caught more than 2.2 billion spam posts across more than 57,000 social websites and communities. With 99.98% accuracy, the Mollom Content Moderation Platform helps organizations embrace social marketing and community building confidently. Mollom delivers content quality assurance with the speed, scalability and reliability that enterprises require.

The Mollom Content Moderation Platform enables organizations that manage many websites to moderate all social content from a central dashboard. New features in the Mollom Content Moderation Platform include:

• a moderation dashboard that provides a single view of social content from hundreds of websites
• machine learning and text analytics to identify potentially harmful content automatically
• filtering of foreign language contributions and accurate sorting among 75 recognized languages
• moderation team workflow management tools, and
• an enterprise-ready infrastructure supported by two geographically disparate data centers.
  
  

"Social engagement is driving a massive expansion of digital experiences for both mobile and the traditional web," said Tom Erickson, Acquia CEO. "With the Mollom Content Moderation Platform, organizations can manage social content with the confidence that their brand will be protected with our enterprise-ready content assurance solution."

By simplifying the content moderation process, Mollom provides significant ROI for brands seeking to increase their social footprint.

"As the manager of a high-traffic Drupal site, nothing could be simpler than to install and configure Mollom to moderate submissions on all of our web forms," said Peter Chen, technical webmaster at Stanford University. "Using cloud-based content moderation has significantly decreased the spam that our site receives and increased the happiness of our support teams and content owners. We also benefit from Mollom's machine-learning technology, which helps us create custom reputation, spam, and profanity scores." More than 600 customers have beta-tested Mollom's enterprise capabilities during the past several months.

Mollom supports social web communities powered by a variety of platforms and libraries including Drupal, Java, Python, Perl, .NET and Ruby; proprietary CMSs including Adobe CQ5 and Sitecore may be supported through custom integrations. In addition to helping organizations manage large volumes of user-generated content, the solution can also support authenticated user validation and workflow management for in-house moderation teams.

About Acquia

Acquia provides enterprises with the freedom to create extraordinary web experiences based on Drupal, the open source platform that integrates content, community and commerce. Offering a variety of SaaS solutions specifically designed for Drupal, Acquia gives global organizations the unparalleled ability to rapidly deploy and manage multichannel content across web and mobile devices. Co-founded by Drupal project's creator in 2007, Acquia has helped more than 2,500 companies including Twitter, Warner Music Group, Humana, Stanford University, Mercedes-Benz and the New York MTA, to grow and scale their digital experiences with confidence. Acquia was recently named the number one software company in the 2012 Inc. 500 and was named one of the 100 most promising companies in America by Forbes Magazine. See who's using Drupal at http://www.drupalshowcase.com, and for more information visit www.acquia.com or call +1 781 238 8600. Acquia is a registered trademark of Acquia, Inc.

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