Miami Beach, FL, April 22, 2013 (GLOBE NEWSWIRE) -- (http://www.myprgenie.com) -- Nikki Beach, the global luxury lifestyle & hospitality brand, will return to Cannes for the 11th consecutive year with two pop-up locations during the 66th Annual Cannes International Film Festival. From May 15th through May 26th, Nikki Beach La Terrasse will once again take residence in the midst of all the action on the famous Boulevard de la Croisette on the sprawling rooftop of the JW Marriott Cannes. For the 2nd location, which will also be open for the entirety of the festival, Nikki Beach will debut a new concept, in a new venue right next to the famous red carpet: Nikki Beach Le Club @ Les Marches within the Palais des Festivals Building.
"Since we started doing pop-up(s) at Cannes International Film Festival back in 2002, the goal each year has always been to provide a welcoming and comfortable alternative for industry elite, journalists, and film lovers alike, to unwind, celebrate, dine or simply lounge during the hectic film festival circuit," said Jack Penrod, Founder & Owner of Nikki Beach Worldwide. "This year, we are excited to welcome guests back to Nikki Beach La Terrasse and debut a new concept in a new venue -- Nikki Beach Le Club @ Les Marches. "
Throughout the past decade, Nikki Beach has hosted industry powerhouses at such as George Lucas, Harvey Weinstein, Woody Allen, Luc Besson and Pedro Almodovar along with A-list celebrities including Bono, Harrison Ford, Jude Law, Michael Douglas, Naomi Watts, Penelope Cruz, Ryan Gosling and Sting and will once again roll out the red carpet this year.